Goal setting by the numbers A few years back, for the first time, the bulk of my income came from content marketing--but I didn't realize it until I broke out earnings by client type at the end of the year.
The humble email signature is one of the overlooked workhorses of your marketing efforts as a freelance writer. You are more likely focusing on the brilliant idea you're developing and pitching, but the contact details you provide give you an opportunity to come across as thoughtful and professional--or not.
Yusuf Omar is a cellphone trailblazer. He finds unconventional uses for apps like Snapchat, Facebook Live, and 360 video for telling serious news stories, most of which are viewed on small screens.
Want to learn my go-to idea generation technique? It's very popular with my students, because they easily come up with ideas that nobody else sees.
It’s especially useful if you have editors who use the F word a lot. 😲🙉😂
You know what I’m tal… http://ift.tt/2r3QiUdhttps://t.co/EjSkb75WFj
This has been a really busy week, getting ready for my new free mini course (link in bio!) that starts today, and prepping for the next round of Freelance Writer Bootcamp in February. A LOT of time at the computer editing videos, writing the lessons and … https://t.co/YidMTiNZGOhttps://t.co/hRptJOiV0t
Want a behind-the-scenes look at the best strategies to help you achieve your freelance writing goals in 2018?
I thought so! :D I’ve created a new video mini course where I share some of my best tips to help you build and sustain the freelance w… https://t.co/I2ceNzmfJzhttps://t.co/esfKG3mukA
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".