Along with seven colleagues, I am with a cultural tour organized by MTSobek, which has been operating trips to The Islamic Republic of Iran for several years (and operates the New York Times Journeys to Iran). We begin in Tehran, the kilometer-high capital, and to get an overview of its chaotic, mosaic-like layout, we take a series of lifts into the Alborz Mountains, to the Tochal ski mecca at 11,500'.
We take the night at the Radisson Blu, where “Stormin’ Norman” Schwarzkopf based during The First Gulf War, overseeing Operation Desert Storm. It looks like any major chain hotel in the world, except there is no bar in the lobby, no disco on the top floor, and there is a prayer rug in a drawer in my room. There is also an arrow pointing towards Mecca. In the fresh heat of morning we head to the center of the city, to Fort Masmak, looking like a movie set façade.
In September 1961, two college friends and I picked up a yellow and green Ford taxicab in New York City, to be delivered to its new owner in Kennewick, Washington. Anyone who wanted to purchase a new or second-hand car in NYC, without having to pick it up in person, used a “Drive Away” agency. It was a cheap way to travel to other parts of the USA. We only had to pay for gas and tolls.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".