Two teenagers have proved having fun on TikTok can be valuable and educational after using their experience in social media to boost the online following of a business by 600 per cent. Braith Mansfield and Tahmana Rudolph have taken over the social media strategy at Elm Professional Services after a work experience placement turned into an ATAR-recognised career opportunity. Elm Professional Services owner Mia Van Tubbergh had plenty of business smarts – but no social media know-how.