Rochelle Burbury on Muck Rack

Rochelle Burbury

As seen in: Mumbrella, B&T
Former AFR, SMH and Australian journo, media trainer and corporate comms specialist. Owner of Third Avenue Consulting. Can be surly. #Ginthusiast
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Articles

It Was Survival Of The Fittest At Cannes in Cairns

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By Rochelle Burbury
| B&T
Rochelle Burbury, the former editor of B&T and AFR media editor turned PR queen, was on the ground at Cannes in Cairns, Presented by Pinterest, and found plenty of inspiration in Charles Darwin. The theme I've chosen for day two of Cannes in Cairns is Darwinism - the biological evolutionary principle of survival of the fittest, or to be more precise for adland, 'survival of the fit (for purpose)'.
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Wellcom Welcomes New General Manager Marnie Darren

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By Rochelle Burbury
| B&T
Creative content agency Wellcom has appointed Marnie Darren as its new General Manager of Sydney. Darren's appointment follows several key leadership changes within the Wellcom Group over the past twelve months, including Andrew Lumsden promoted to CEO of Australia, New Zealand and Asia and and Doug Guttenberg, promoted to Managing Director of the newly launched Wellcom US. In her new role, Darren will take a holistic approach to production.
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The Media Store Bolsters Senior Leadership Team With Two Appointments

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By Rochelle Burbury
| B&T
The Media Store has strengthened its marketing effectiveness offering to clients with the appointment of Sam Cousins (lead image) and Max Rivera who will also join the independent media agency's senior leadership team. Sam Cousins joins The Media Store as chief strategy officer from the Dentsu group, where she has spent the past 16 years, most recently as chief strategy officer at the Dentsu-owned iProspect Agency.
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