Roger Dooley
As seen in:
Forbes,
Apple Podcasts,
LinkedIn,
Medium,
Yahoo Canada,
Yahoo News Australia,
Yahoo News Malaysia,
Yahoo News UK,
Hubspot Blog,
Yahoo Finance,
Yahoo Finance Canada
and
Covers:
neuromarketing, customer experience, consumer neuroscience, behavioral science, marketing, digital marketing, employee experience, market research, innovation
Doesn't Cover:
health, mental health, anything not specifically listed above
Author of The Persuasion Engine (May '26), Friction & Brainfluence, keynote speaker, marketing futurist, Forbes contributor, Neuromarketing, Behavioral Science
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Roger Dooley’s Biography
Read Full Bio →Roger Dooley is an author and international keynote speaker. His books include Friction: The Untapped Force That Can Be Your Most Powerful Advantage (McGraw Hill, May 17, 2019) and Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing. He writes the popular blog Neuromarketing and a column at Forbes.com. He is the founder of Dooley Direct, a consultancy, and co-founded College Confidential, the leading college-bound website. That business was acquired by Hobsons, a unit …
Roger Dooley’s Journalist Portfolio
