Earlier this week, I ranted about the folly of long-term planning and what executives should be doing with their brains instead: creating a vision for the future. Why does building a vision matter so much more than planning? First, a plan and a vision are two entirely different things. A vision is setting your destination. It is more meaningful than earning a certain percentage of market share, or achieving a specific product success or revenue target.
Last week I had a great opportunity to attend COFES Russia outside of St. Petersburg. As with all COFES events, it was a gathering of interesting people, in an interesting place, having interesting conversations. And as usual, I learned a lot. Here are seven indicators of the increased success of Russian software companies. Raw Talent. The prerequisite for any country to be a strong producer of software applications is a strong talent pool.
Amazingly, in 2013 it’s still widely held that a business becomes successful through rigorous planning, budgeting and scheduling – and the further this planning projects into the future, the better. I still sometimes hear talk about a “5-year plan,” which I find simultaneously quaint and delusional. Ever heard of the planned economies of places like the former Soviet Union? There must be some compelling reason people put so much energy into creating such grand master plans.
@Bryce_A_Miller Although I'm half-Polish, which I'm sure doesn't surprise you, I only know three words -- pierogi, kielbasa and polka -- not necessarily in that order. But it does appear from your Tweet that Iowa State lost, Polish or not.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".