I'm a marketer and a tennis player – some days in equal parts. I've found that my profession and my hobby have tons of things in common, especially in relation to tactics. The parallels between sports and business have been made many times before, but with marketing, should you be a flashy big hitter or a consistent grinder? In tennis, a big hitter is a player who goes for high-risk, high-reward shots. They have the ability to beat anyone, but they can also lose to anyone.
Social music apps are the best thing to happen to exercise since potable water. A good song can be enjoyed over a lifetime, but a killer workout track lasts 10, 15 jogs tops. Once a riff becomes familiar, it can't motivate.
Resolutions are hard to keep. None moreso than losing weight and starting an excerise plan. Fitness regimens are often at the top of everyone's list, yet often are the first ones that we give up on, which has spawned more than a few funny Facebook memes showing an over packed gym on January 1st, and empty one on the 10th.
Any Preds fans wanna organize a trip to Beijing with me to see HC Kunlun Red Star? Coached by Mike Keenan, captained by Andrei Kostitsyn, and Magnus Hellberg is their star goalie. Also, they have Brandon Yip.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".