Sandeep Mallya
Covers:
SEO, Content Marketing, Social Media Marketing, Email Marketing, Entrepreneurship, Growth Hacking, Blogging, Startups, Mindfulness, Yoga, Meditation, Life Hacks
Entrepreneur, blogger, & investor. Founder @99signalsblog & @StartupCafeMktg; Advisor @GrowthBarSEO. Proud dog dad. Learn more here — 99signals.com/about/
Interview
What was your first job as a journalist?
Started own my movie review blog on Blogger when I was 17.
Have you ever used a typewriter?
Nope.
How is social media changing news?
Social media has made news real-time and that's a good thing.
Who's your favorite fictional journalist?
Clark Kent
What does it mean to be a journalist?
Covering the truth and nothing but the truth.
What's the funniest news-related #hashtag you've seen?
How do you prefer to be pitched on stories?
Via email.
What tools and software do you use to do your job?
Way too many, but my favorite ones include SEMrush, Yoast SEO, Ninja Outreach, and HemingwayApp.
What's your favorite social network?
Twitter
Who do you wish followed you?
Stephen Fry.
Why did you become a journalist?
Just want to share tips and insights on inbound marketing (something I'm good at) and help fellow bloggers out there.
Did you work for your high school newspaper? If so, what did you do there?
No.
What story are you most proud of writing or working on?
Anything to do with inbound marketing.
What advice can you offer to aspiring journalists?
The first step is to create your own blog and publish content on it on a regular basis. The more you write, the better you get.
When's the best time to pitch you?
Evening
What's the best pitch you ever got?
Get several guest post requests and applications for my blog. The best ones always share their best content published elsewhere.
What's the worst pitch you ever got?
Any elevator pitch.
What's your favorite drink?
Ginger Tea
When you're not at a computer, where are you most likely to be?
Reading a good book.
Aside from your own, what's your favorite publication to read?
Backlinko.com, Fast Company, Buffer Blog, Entrepreneur, Social Media Today.
What's the most common misperception about your beat?
That it doesn't pay well!
Would you like to take the Muck Rack Interview?
Create a Muck Rack profile.