Sarah Sluis on Muck Rack

Sarah Sluis

Verified
New York City
Senior Editor — AdExchanger
As seen in: AdExchanger

Senior Editor, @AdExchanger, covering publishers & sell-side tech. Drop a line: sarah@adexchanger.com

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Biography

Sarah is an associate editor for AdExchanger.com, covering the publisher side of digital advertising, including publisher platforms. She has held editorial positions at Film Journal International and most recently CRM Magazine, where she focused on enterprise applications and strategy. Her first ...

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@SarahSluis — 2,000 followers, 2,542 tweets

Brian Wieser asking Steve King how to keep agency people happy & not leave agency life in age of tough media contracts #IP2018
#IP2018 - "All agencies want to break out of the commoditized nature of media...right now advertisers want to push all risk on the agencies and not compensate them for [taking that risk]." --AT&T's Brian Lesser w/@zachrodgers
Even Brian Lesser thinks that ad tech fees will go down - "Margins are bloated there is opportunity to compress" them and deliver more to advertiser & pub. #IP2018 @zachrodgers
if you combine data + distribution + content, you have the foundation for a great advertising system. - Brian Lesser on why he joined AT&T - #IP2018
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