In september 2016, I accompanied my father, Tony Urquhart, to the Art Gallery of Ontario, in Toronto. We’d been at a memorial service for a family friend that morning, and we were spending the afternoon touring the gallery. My father, who was then eighty-two and has had white hair for as long as I can remember, guided me to a collection of Canadian postwar paintings on the second floor.
Bostonians seem to abandon the city in late August. It is the only month of the year I can drive downtown and not get snarled up in traffic driving along Storrow Drive, which separates Boston from Cambridge. The city feels empty, except for tourists clogging the sidewalks, and strolling at a snail’s pace along narrow brick streets. I had to get my son Henry to French camp by 9am, so we jumped into the street to bypass a mob of children and tour guides.
A person is about to be fired. They have been asked into a meeting room and left to prepare their thoughts while their manager pours some water. The conversation begins with a speech on the state of the company. The words go-forward and right-sized are joined by other hyphenates. The fired person breaks the soliloquy and asks, “Are you firing me?”The manager nods. “Your position has been made redundant,” they say. The frustration of meetings like this is often expressed as a frustration with language.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".