Siki Kigongo

Malnutrition, what experts call hidden hunger, siphons nearly Sh374 billion from Kenya’s gross domestic product (GDP) each year through lost productivity and healthcare costs. That's more than the nation’s entire 2024/25 roads budget. The economic stakes are brutal. A new World Bank Investment Framework for Nutrition estimates that every shilling invested in proven nutrition programmes returns Sh23 in future earnings and health-care savings.

DOI: https://doi.org/10.53625/ijss.v4i4.8795 Keywords: Youth Engagement, Communication Strategies, Climate Action, Africa References Badullovich, N. (2023). From influencing to engagement: a framing model for climate communication in polarised settings. Environmental Politics, 32(2), 207-226. https://doi.org/10.1080/09644016.2022.2052648 Badullovich, N., Grant, W. J., & Colvin, R. M. (2020). Framing climate change for effective communication: a systematic map.

By Jean Jacques Muhinda and Siki Kigongo At over 450 million, Africans aged between 15-35 represent over a third of the continent’s population. This segment of the population continues to grow rapidly and is expected to reach 850 million by 2050. While 20 million youth enter the labor market annually, only 3 million jobs are created each year in the formal economy leaving a huge gap in employment.