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Sohini Das

Verified
Mumbai
As seen in: Business Standard, Medium, Flipboard, Rediff.com, The Wire (India), Analytics India Magazine, WARC, Afaqs!, Kashmir Times, Northlines, BEAMSTART and
Write at Business Standard, post my personal views here. Dream to become a travel blogger someday ; and back to School
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Articles

MG Motor launches India's first multi-powertrain new energy vehicle platform

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By Sohini Das Verified
| Rediff.com Verified
JSW MG Motor India has introduced ADAPT, India's pioneering multi-powertrain new energy vehicle (NEV) platform, setting the stage for the launch of new electric and plug-in hybrid SUVs in FY27 to cater to India's diverse automotive market. IMAGE: JSW MG Motor India unveils ADAPT, India's first multi-powertrain new energy vehicle (NEV) platform.
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Carmakers switch lanes to bring more software engineers on board

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By Sohini Das Verified
| Business Standard Verified
Trend leads to more women being employed on vehicle assembly lines As vehicles become software-defined, automakers are hiring more coders, AI and electronics experts while expanding women’s participation on factory shop floors. Sohini DasShine Jacob Mumbai/Chennai 5 min read Last Updated : Jul 16 2026 | 11:23 PM IST As cars evolve into computers, generating and processing enormous amounts of data every second, the automotive industry is witnessing a fundamental shift in its recruitment strategy.
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TVS, Bajaj, Hero, Ather Drive 96% of India's E2W Growth in H1 2026

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By Sohini Das Verified
| Rediff.com Verified
India's electric two-wheeler market is undergoing significant consolidation, with traditional automotive giants TVS Motor, Bajaj Auto, and Hero MotoCorp, along with EV specialist Ather Energy, capturing nearly 96% of the incremental registrations in the first half of 2026, while former leader Ola Electric sees a substantial dip in its market share.
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