They have been the forgotten heroes of wars from time immemorial, all but invisible as they swim the seas and scale the mountains that their wounds, physical and psychological, have laid before them. It’s the war dead who get the attention. And rightly so, the wounded will say. Most don’t seek sympathy or accolades in their sacrifice and struggles, triumphs and defeats. They emerge from the shadows to demand what is due, and recede again.
For 12 years now, Eena Kooneeliusie, a private in 1st Canadian Ranger Patrol Group (1CRPG), has been packing her cherished Lee-Enfield .303 service rifle as she did her part in asserting the country’s sovereignty in the High Arctic. It has served her well. While she has never had to defend herself during patrols of her native Nunavut, she has hunted life-sustaining seals and caribou with what for all intents and purposes is a museum piece, albeit a mighty handy—and effective—one.
There’s a revolution going on in Canadian industry and small business, and it’s taking the world by storm. It’s the craft revolution, and by making quality products and using the Internet’s reach to market them, young and creative entrepreneurs like Métis Sean McCormick and the beer-making Beauchesnes are carving a new niche in Canada’s industrial landscape. McCormick started Manitobah Mukluks out of Winnipeg a decade ago.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".