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Articles by Terence Kawaja
Why Publicis Is Winning
It’s no secret that Publicis Groupe has outperformed both on an absolute basis as well as in comparison to its ad holding company (“HoldCo”) brethren. In the last five years, Publicis’ market cap has more than doubled (+160%) from $10.5 billion to $28 billion as the firm has racked up big client wins, largely at the expense of WPP.
Global Marketing Leadership Awards Celebration
Global Marketing Leadership Awards Celebration Join us as we pay tribute to Terence Kawaja and Gayle Troberman for their achievements in marketing, media, and philanthropy, while celebrating UJA’s life-changing work during the pandemic. New for 2021 - Register and get access to all UJA Entertainment, Tech & Lifestyle Virtual Spring Celebrations. You will be asked to make your selections after registering below.
LUMA’s State of Digital Media -- Download Here
LUMA’s "State of Digital Media" covers our views on the market, industry trends and the future of the ecosystem with a specific focus on digital media. In this widely anticipated annual presentation, we provide an update on the public and private markets, M&A and the evolution of the sector. We also highlight ecosystem issues that are receiving more attention, such as header bidding, measurement and adverse context, as well as the digital duopoly and the rise of Amazon.
LUMA's State of Digital Marketing at DMS West 16
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KNOWLEDGE LUMAscape
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The Takshashila PGP - Post-Graduate Programme in Public Policy
The Takshashila Institution introduces the Post-Graduate Programme in Public Policy (PGP) for working professionals. This is a 48-week networked course targeted at dynamic individuals who wish to enter the growing professional sphere of policy, public affairs, governance and leadership, while pursuing their current occupations. Read the brochure to know more about this course, designed for working professionals. Apply by July 1 for the 2016-17 pioneer batch of the Takshashila PGP.
LUMA Digital Brief 007 - Market Report Q1 2016
LUMA Digital Brief 001 - The Good, the Bad & the Ugly of Digital Advertising
LUMA's State of the State 2015 at DMS 15
By taking this short survey, you'll help us make SlideShare better. It shouldn't take more than a few minutes. At LUMA Partners' annual Digital Media Summit, we presented the State of the State which looks at Markets and Trends in digital media. Because this was our 7th (or 007th) DMS, we went with a James … At LUMA Partners' annual Digital Media Summit, we presented the State of the State which looks at Markets and Trends in digital media.
Outside Voices: The Good, the Bad and the Ugly of Digital Advertising
There are thousands of companies in the dynamic digital advertising industry, the vast majority of which will fail. And yet, for a select few, the future has never looked brighter. You could characterize the situation as the good, the bad and the ugly. First: the bad. While the industry is trying to sort out how to handle fraud, viewability and privacy concerns, there is a more fundamental issue at stake: fragmentation.
The Changing Digital Marketing Technology Lan…
Industry Preview 2015 - The Changing Digital Marketing Technology Landscape, Brian Anderson, Luma Partners Published Jan 22, 2015 Industry Preview 2015 - The Changing Digital Marketing Technology Landscape, Brian Anderson, Luma Partners Industry Preview 2015 - The Changing Digital Marketing Technology Landscape, Brian Anderson, Luma Partners
LUMA's The Future of (Digital) TV
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