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Thomas Abraham

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Articles

BCCI in direct talks for home games title sponsor rights sale

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By Thomas Abraham Verified
| SportzPower Verified
AFTER A STEEP BASE PRICE proved a tough sell, the Board of Control for Cricket in India is now reportedly holding discussions directly with prospective partners for the title sponsorship for India’s home games. Google Gemini, Spinny and SBI Life are among the brands reported to be in the running for said rights. For the record, the BCCI had set August 13 as its original deadline to finalise terms.
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EA SPORTS joins College Rivals Season 4 as official game partner

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By Thomas Abraham Verified
| SportzPower Verified
COLLEGE RIVALS SEASON 4, India’s premier collegiate gaming and youth culture movement, on Monday announced EA SPORTS as its Official Game Partner for the upcoming season, bringing EA SPORTS FC Mobile to campuses across India. With an estimated 300 million football fans, India is one of the world’s largest football audiences.
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Harmanpreet bats for Sony Sports’ Women’s T20 Asia Cup 2026 campaign

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By Thomas Abraham Verified
| SportzPower Verified
SONY SPORTS NETWORK has launched a campaign titled ‘Not a Gentleman’s Game’ ahead of the Women’s T20 Asia Cup 2026. The film opens with Amitabh Bachchan invoking the phrase “Cricket is a gentleman’s game,” before India captain Harmanpreet Kaur dismisses it with the line: “Na hum gentle hain, aur na hi humara game.” The campaign captures India’s training intensity and on-field aggression, with India entering the tournament as world champions.
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