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Thomas Stern on Muck Rack

Thomas Stern

As seen in: MSN Malaysia, Mind Magazine, MDPI, Taylor & Francis Online, Search Engine Land, The Jerusalem Post, Télé Loisirs, Business.com, EIN News, Femme Actuelle and
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Articles

How to Choose an AEO Agency When You’re in a Regulated Industry

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By Thomas Stern
| Avenue Z
Brands need strong visibility strategies to show up in search, but generic content and vague claims rarely hold up under scrutiny. As AI enters a new era of accountability, audiences and authorities expect brands to present clear, credible narratives that meet higher standards for accuracy and proof. The right partner should take the time to understand the brand, its customers, and the way decisions are made before moving forward with an AEO strategy.
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What Brands Should Actually Do About Agentic Commerce in the Next 90 Days

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By Thomas Stern
| Avenue Z
There is no shortage of commentary right now on AI shopping, agentic commerce, and the future of discovery. What is harder to find is a useful answer to a simpler question: what should a brand actually do next? After attending Azoma’s conference, my view is that the answer is less complicated than many teams think. The conversation across the event kept coming back to the same point. This is not mainly a story about chasing the newest tool.
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Once-nightly oxybate dosing preference and nocturnal experience with twice-nightly oxybates: a plain language summary of publication

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By Asim Kumar Roy, Thomas Stern, John Harsh
| Taylor & Francis Online
Plain Language Summary What is this summary about? This plain language summary describes an article about the RESTORE clinical study. RESTORE looked at how people with narcolepsy (PWN) felt after switching from taking immediate-release oxybate twice each night (TN-OXB) to taking extended-release sodium oxybate once at night (ON-SXB). What were the results? Most PWN preferred the dosing schedule of ON-SXB. 94% of PWN said they liked taking 1 nightly dose better than 2 nightly doses.
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