Innovation Evangelist and speaker. Passionate about digital transformation, innovation, big data, and analytics. Employed by SAP, but all my own thoughts here.

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@timoelliott — 21,335 followers, 22,186 tweets

Aug 18, 2017

So sick of stock video clips strung together with random superlatives pretending to be "marketing"

Aug 18, 2017

#sitVAN @shaunsyv doing great job of explaining how to turn a better user experience (#sapfiori) into a great business case... https://t.co/kaGd4fuVDI

Aug 18, 2017

Marketers at SAP -- please read the thoughtful replies by @jonerp and others to this thread on #SCN & community  https://blogs.sap.com/2017/06/29/hey-scn-whats-wrong-with-marketing-no-really.../ 

Aug 18, 2017

Where demos go wrong: orgs would like to do what you show. But they don't think that it's actually possible (based on past disappointments).

Aug 18, 2017

Most marketing blurb read out loud sounds ridiculous -- which means it should never have been written that way.

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