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Tom Bartman

As seen in: McKinsey & Company
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Articles

Code and cargo: How AI could change freight logistics

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By Ryan Gavin Verified, Tom Bartman
| McKinsey & Company
AI-fueled software platforms are transforming how freight brokers and forwarders operate. Incumbents have strong, built-in advantages—but will need to rewire their organizations. For decades, freight brokers and forwarders have relied on (often proprietary) software platforms to connect shippers with carriers and manage the flow of cargo. That model is now being tested. AI could make it easier for start-ups to mimic enterprise software-as-a-service offerings—or maybe even sidestep the need for them.
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Travel industry trends and the opportunity for private equity

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By Melinda Smith, Ryan Mann, Tom Bartman, Vik Krishnan
| McKinsey & Company
The travel industry is experiencing dynamic growth. For private equity firms, understanding travel industry trends can help guide investments. In the past five years, global investments have shifted dramatically in response to supply chain disruptions, new technologies such as gen AI and cryptocurrency, and more.
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The promise and challenge of multi-client fulfillment for e-commerce

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By Tom Bartman, Scott McConnell, John Murnane
| McKinsey & Company
A multi-client fulfillment model could help third-party logistics providers gain competitive advantage, but it also poses challenges—here’s how they can be overcome. Online shopping has seen consistent growth over the last few decades, and the effects of the COVID-19 pandemic have amplified this trend, with consumers around the world taking more and more of their shopping online.
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