By John Kearon, Tom Ewing and Orlando Wood is out now,Human beings make decisions in two ways. One is slow, deliberate and calculating. The other is fast, instinctive and emotional. Psychologists call this more impulsive process System1 – and it controls most of the things we do. For business leaders and marketers, this System1 decision-making process determines the choices we make every day because they ‘feel right’, and therefore makes and breaks campaigns, products and companies.
When marine safety collides with environmental advocacy and non-maritime business interests, the discussion can be contentious, confusing and cumbersome. In June 2016, the U.S. Coast Guard (USCG) opened a public comment period regarding new anchorage zones in the Hudson River; usually a rather low-key set of issues. This proved different.
The U.S. Department of Energy (DOE) Secretary Rick Perry on Dec. 12 announced a significant new DOE commitment to advance offshore wind energy. DOE will invest $18.5 million in an R&D consortium focusing on reducing the cost of offshore wind. DOE said that U.S. oceanic wind energy sites present singularly complex challenges: deep water, hurricanes, supply chain issues and, of course, developing and constructing the turbines and related structures for ocean placement.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".