Poor David Cassidy. He was the saddest, most tortured person I’ve ever interviewed. It is a dark fairy curse to be, for a mayfly moment, the most beautiful boy in the world. He was in his 50s when we met in LA, embarking on yet another comeback tour. The women who came to his concerts had once kissed his bedroom poster goodnight. Now, noisy and nostalgic, they expected to see their first crush and were disappointed to find him no longer lush and 21.
A new adjective has popped up: Brexity. I hear it of places: “It was this horrible Brexity little town”. Or food: “He ate this disgusting Brexity pasty”. It denotes something low-grade, provincial, unsophisticated; enjoyed or frequented by the old, the white working class. A sad seaside shop; a stone-clad house flying a Union Jack. People who say Brexity would balk at “chav” but the snobbery is the same.
I’ve never understood the urge to know a baby’s sex before birth. Why miss out on Nature’s purest surprise just to have the nursery painted in the “right” colour and a name picked out? Now womb tourism has escalated: a high street chain called Hello Baby will scan your foetus and put its image on a mug. Why would you do this? One clinic even offers a foetus doll with your unborn baby’s face mapped onto it. Yet foetuses aren’t cute: they all look like ET.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".