Citywire
—
Clients will be motivated by culture. In a roundtable for NMA’s ESG special last year, adviser Lisa Hardman said her specialist firm, Investing Ethically, had seen a sharp increase in enquiries from clients, many of whom had tried to have a conversation with their existing adviser but had ‘lost faith’. Asked what had caused the ‘phenomenal’ inflow, Hardman was unequivocal: David Attenborough’s documentary Blue Planet II.