Aditya Basu on Muck Rack

Aditya Basu

Bangalore
As seen in: IMDb, Medium, MDPI
Covers:  market trends, business news, business, marketing research, market reports
Writer, Strategist and Creative Brains at work 24/7 as a Story Teller with @yorkecomm Friends with Disruption and Father of Maverick Ideas!

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Aditya Basu’s Biography

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With a penchant for marketing and a strong focus on digital, my responsibility as a creative content writer mostly revolves around production of all written communication that is to be viewed by the outside world.

This essentially encompasses App Store, Website, Videos, E-mailers, PPTs, Landing Pages, Microsites, Banners, Display Ads, Posters, Form Pages, Award Entries, Interviews and the works. Also responsible for concept to finish strategizing of content that is suitable and relevant for soc…

What was your first job as a journalist?

Tracking franchise business owners for consultative interviews.

Have you ever used a typewriter?

Never ever.

How is social media changing news?

By allowing readers to express their point of view and by letting shares, the concept of mentions and comments has swelled.