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Angela Myers on Muck Rack

Angela Myers

As seen in: Chicago Sun-Times, Her Campus, Retail TouchPoints, Waterloo Region Record, Total Retail, Minnesota Spokesman-Recorder, Mattress Clarity, The Path to Purchase Institute, Path to Purchase IQ, Berthoud Weekly Surveyor and
Chicago Sun-Times digital copy editor, Howard U alum, Bronzeville dweller, Chicago lover, tech gadget fanatic; I think, speak for myself
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Articles

Why AI Still Needs Human Strategy in Marketing

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By Angela Myers
| Total Retail Verified
Artificial intelligence can identify your target audience in seconds, optimize campaigns in milliseconds, and generate hundreds of creative variations in minutes. Marketing automation has never been more powerful — or more tempting. Yet the marketers winning right now aren't the ones automating everything. They're the ones who know exactly what not to automate. Because while AI can crunch data and optimize performance, it can't set strategy. It can't read between the lines of human behavior.
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At the Library: ‘Tantrum’ by Rachel Eve Moulton

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By Angela Myers
| Waterloo Region Record Verified
Rachel Eve Moulton’s horror novella begins with an eerie scene. Thea is at home with her husband, her two sweet-tempered sons and her new baby, Lucia, who Thea is convinced is a monster. Thea brings Lucia out to the backyard coop to gather eggs, and the second her back is turned three-month-old Lucia gleefully decapitates a chicken. Is it time to reveal Thea’s suspicions? From where did her baby inherit these monstrous tendencies? The questions pile up as Lucia’s hunger grows.
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A United Vision: Breaking Barriers in Retail Media

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By Angela Myers
| The Path to Purchase Institute
The retail media landscape presents unprecedented opportunities for brands and retailers who know how to seize them. While many companies are rushing to stake their claim in this growing space, the most successful organizations share a common trait: They've mastered the art of cross-team collaboration. When departments work in harmony, retail media programs don't just perform better — they transform into powerful growth engines for the entire business.
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