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Articles

Marleybones lands biggest UK retailer yet, expands to 430 stores

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By Yasmin Werner -, Arjun Harindranath -
| 150sec Verified
News Marleybones, the London dog food startup behind the shelf-stable Pantry Fresh range, has landed its biggest retail deal since launching in 2020: a nationwide rollout into roughly 430 Pets at Home stores and online. It marks the first time any single retailer has carried the brand’s full nine-product lineup, chicken, lamb, beef, and salmon meals, 12 packs, and two variety box formats, all in one place.
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StarApps acquires AppMaker to help Shopify brands improve mobile retention

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By Arjun Harindranath -, JD Raimondi -
| 150sec Verified
Startups As paid customer acquisition costs continue to skyrocket across the digital landscape, e-commerce brands are frantically shifting their budgets toward owned channels and retention strategies. Capitalizing on this industry-wide pivot, StarApps—a fiercely independent, bootstrapped app developer within the Shopify ecosystem—has announced the acquisition of enterprise mobile app platform AppMaker in an all-cash deal.
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