Mark Okerstrom just became CEO at Expedia after his predecessor Dara Khosrowshahi took the helm at Uber. We spoke with Okerstrom about how people can still find travel deals online, and how he plans to compete with AirBNB. Expedia owns several travel sites, including Hotels.com and Orbitz. Here are some highlights from the conversation. Barron’s: For people who shop around online for travel, are there any deals anymore?
The slowdown in U.S. sneaker sales looks like it’s only getting worse, and there’s little that companies can do about it in the short-term. Nike and Under Armour are desperate to create innovative new sneakers to spark a new sales boom. But the companies could put rocket blasters in their shoes and it might not matter. People have been stocking up on athletic gear for years now and don’t seem to need any more.
Despite the success of blockbusters like Wonder Woman, this has been a difficult year for movies. In fact, it was the worst summer for movies since 2006, according to Box Office Mojo. That’s particularly weak, considering that the average price of a ticket was just $6.55 that year, 36% below today’s prices. It has in recent years gotten harder to convince movie-lovers to come to the theater when they can watch high-quality films on their televisions.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".