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Articles by Barry Raber
Why I Avoid Self-Storage Revenue-Management Software
Rate management is essential in self-storage, but it’s also challenging. Some operators, including most national brands, are turning to revenue-management software to automatically execute pricing changes for new and existing customers. Facility owner Barry Raber believes that to be a mistake. In this blog post, he explains his reasons why and the approach he uses instead.
How to Create a Super Forum
EO Forum presents a rare opportunity to forge a transformative experience for yourself and your group — so why not build something extraordinary together? Are you feeling a bit underwhelmed by your Forum experience? I have been there. Mine started off strong as a new member but over the years I was getting less and less out of it. And my entrepreneurial instincts told me it could be better.
Barry Raber Launches New Website To Help Entrepreneurs
Barry Raber Launches New Website To Help Entrepreneurs Barry Raber launches Real Simple Business to support entrepreneurs PORTLAND, OR, UNITED STATES, May 19, 2025 /EINPresswire.com/ -- Barry Raber, a successful three-time entrepreneur, is proud to announce the launch of his latest venture, Real Simple Business. The fully developed website (realsimplebusiness.org) offers strategies and resources for entrepreneurs and leaders looking to take their venture to the next level.
RV storage facility opens in north Surprise - Surprise Independent
Carefree Covered now has 5 locations across the Valley Carefree Covered RV Storage announced the grand opening of its fifth covered RV facility in the Valley and its first in Surprise. You must be a member to read this story. Join our family of readers for as little as $5 per month and support local, unbiased journalism. Current print subscribers can create a free account by clicking here Otherwise, follow the link below to join.
The Most Successful Entrepreneurs Know When to Say 'No' Original
"We've said no to Fortune 500 companies," said Tim Bergler of Percipio Group Consulting during an expert panel session with 50 entrepreneurs in the room. Bergler was sharing the one piece of advice he would give new entrepreneurs in Portland, Oregon's EO Accelerator program. "Don't be afraid to say no if you can't nail the work for your customer," he continued. His answer rang a bell for me.
From Startup to Life-Changing Exit - The 4 Secrets Behind Amazing Success
As an entrepreneur, you will cross paths with many fellow founders. Some will inspire you, others will draw inspiration from you, and occasionally you’ll encounter a founder whose every action leaves you utterly astounded. Jill Nelson is in that rare third camp. In 10 years of knowing Jill in a business support Forum, I’ve enjoyed a front-row seat to watch what she did and discover how she did it. She is truly exceptional, and I owe a lot of my own success to what I learned from her.
These Stoplight Graphs Saved My Construction Projects
One exhilarating (and stressful) part of entrepreneurship is grappling with intricate challenges in areas where you have no experience — yet you must somehow devise a solution to move forward and achieve your goal. When mission-critical projects start to fail That’s exactly what happened when I and my team started our company.
The Million Dollar Question
During the Great Recession, I went to an Entrepreneurs’ Organization Learning Event where the speaker changed my life. He said that all 50 of the business owners in the room were inevitably working on their biggest problems, trying to fix them. And in that treacherous economic time, we each had plenty of problems! He knew we thought about those problems all the time — at night, in the shower, while driving, on the weekends — and that we had our very best people working on them, too.
Startup Fundraising
In December 2022, we closed a friends & family seed round for Popsmith, raising $1.53 million from 84 investors in under 45 days during arguably one of the worst times to raise money since 2008. I’ve founded several companies over the past twenty years and this was my first time raising money.
Pivot to Something Better
“During this recession, a third of your businesses will die, a third will barely survive, and a third will thrive.” I heard this in an Entrepreneurs’ Organization Portland Chapter monthly learning event with keynote speaker Mark Moses of Make Big Happen in 2008 at the beginning of the Great Recession. The room was laser-focused on what he had to say and let out a collective gasp as the reality of the statement hit the 60 business owners in the room.
How To 10x A Family Business
When I first met Mike, I was impressed by his bright-eyed enthusiasm. When he gave me a tour of his company, I had two immediate thoughts. The first was, “Man, this place is dead.” There was little activity, few people, and no energy. Half the building was mothballed with old equipment, empty desks, and the lights off. On the other hand, the field of business they were in was wildly intriguing with what seemed like endless possibilities.
Thought Leadership 101: How To Become a Thought Leader
Has someone suggested that you become a “thought leader?” Have you considered the benefits of becoming one or how to go about it? A thought leader is someone who becomes known as a subject matter expert and sought out or relied on for their experience sharing. Becoming one can improve your influence in your field and within your company. I decided to go for it six months ago and have already seen some pretty good results.
Council Post: Thought Leadership 101: How To Become A Thought Leader
Barry Raber is president of Carefree RV Storage, a Portland Entrepreneur of the Year and shares business secrets at realsimplebusiness.org. Has someone suggested that you become a “thought leader?” Have you considered the benefits of becoming one or how to go about it? A thought leader is someone who becomes known as a subject matter expert and sought out or relied on for their experience sharing. Becoming one can improve your influence in your field and within your company.
Council Post: Core Values Scorecard: How Does Your Company Stack Up?
Barry Raber is president of Carefree RV Storage, a Portland Entrepreneur of the Year and shares business secrets at realsimplebusiness.org. Core values can play a pivotal role in shaping a company’s destiny. I have seen cases where impactful core values helped companies become wildly successful, a few where they had little or no effect, and some where they hindered success.
Why Jim Collins Is Wrong About How to Create Core Values Original
Jim Collins is the guru of gurus on how to create great companies. He literally wrote the best-selling books on it — including Good to Great and Built to Last. He studied companies for years to share his observations. While I don't disagree with Collins on much, I strongly disagree with him on how to create company core values. If you follow his process to create your values, you will be selling your company short of its potential.
Apple's Market Cap Is About to Surpass French Stock Market
Apple Inc., the globe's top publicly traded company, continues to enjoy sustained market success. Apple set another record high as trading sessions concluded on Thursday, bringing its market capitalization to a staggering $3.1 trillion — a figure now rivaling the total market value of France's entire stock market, which stood at roughly $3.2 trillion, Bloomberg reported.
Unlock the Secret to Crafting Compelling Core Values With This Step-by-Step Guide
Core values are the deeply ingrained principles that guide all of a company's actions; they serve as its cultural cornerstones. Creating core values is akin to sculpting the essence of a company's identity. It's a vitally important step in defining who your company is. Your company's core values should be authentic and unique to your company — not something you'd find on a Hallmark card.
Council Post: Do You Even Know Your Own Brand? 5 Questions To Get Your Brand Crystal Clear
Barry Raber is president of Carefree RV Storage, a Portland Entrepreneur of the Year and shares business secrets at realsimplebusiness.org. Can you clearly describe what your brand is and what it isn’t? Can your newest hire articulate it, and do they understand how their day-to-day actions reinforce it? Could your latest customer describe it? When you make strategic decisions, is it easy to determine what's on-brand—and what's off-brand?
Council Post: Having Trouble Executing? Try This Simple Tool To Move It Forward
Barry Raber is president of Carefree RV Storage, a Portland Entrepreneur of the Year and shares business secrets at realsimplebusiness.org. It was 2013, and my team and I had just pivoted our thriving real estate business from investing in business parks to self-storage. We created a seven-page vision document describing the amazing and unique company we imagined. What we visualized ran against the grain of almost all industry standards and practices.
How One Entrepreneur Used COVID To Pivot To Something Better - Drawing Inspiration From The Buffalo
Written by: Barry Raber Do you know the story of the buffalo and the cows? It’s a true tale of animal behavior at its best and what entrepreneurs can learn from them. It’s so powerful that it inspired Katie Poppe, a serial restaurateur in Portland and founder of Blue Star Donuts, to make a jaw-droppingly successful pandemic pivot. Katie is a member of the Entrepreneurs’ Organization (EO) who participates in an EO Restaurant Forum with national and international members from the industry.
Estas 4 empresas siguieron esta fórmula secreta. Ahora están valoradas en $50 millones de dólares o más
Cada empresa creó un "valor empresarial" significativo, inherente a la forma en que hacían negocios y su potencial de ganancias futuras. Aparte de los activos tangibles como el efectivo o los bienes raíces, había millones de dólares de valor en sus modelos de negocio y experiencia operativa. Como resultado, los compradores serios reconocieron ese hecho y pagaron generosamente. Esa es una distinción rara entre las pequeñas empresas.
4 Companies Followed This Secret Formula. Now They're Valued at $50 Million or More.
My 20 years in the Entrepreneurs' Organization have provided me with a front-row seat to significant business creation and operational strategy. Of the hundreds of entrepreneurs I know, four Portland, Oregon-based leaders hit home runs and exited at company valuations of $50 million or more: the founders of Ruby Receptionists, Survey Monkey, Jive Software and DW Fritz Automation.
The Question Every Business Owner Needs to Ask Themselves (But Doesn't).
During the Great Recession, I went to an Entrepreneurs' Organization Learning Event where the speaker changed my life. He said that all 50 of the business owners in the room were inevitably working on their biggest problems, trying to fix them. And in that treacherous economic time, we each had plenty of problems! He knew we thought about those problems all the time — at night, in the shower, while driving, on the weekends — and that we had our very best people working on them, too.
Storyteller-in-Chief: Pivot to Something Better
Barry Raber, president of Carefree RV Storage, writes about the power of doing more of what’s going right. Share this article! “During this recession, a third of your businesses will die, a third will barely survive, and a third will thrive.” I heard this in an Entrepreneurs’ Organization Portland Chapter monthly learning event with keynote speaker Mark Moses of Make Big Happen in 2008 at the beginning of the Great Recession.
Want to Get Rich in Real Estate? Top 5 Tips of a Real Estate Insider
It's human nature to be intrigued by get-rich-quick schemes - just look at the number of television shows centered around making money in real estate. They almost all focus on short-term profits. Believing that short-term profits will make you rich in real estate is a fallacy. A more likely result is that big tax bills and hefty realtor commissions will result in your handing 70% of your profit over to others.
A New Study Shows the Milky Way Could Have Alien Life
The University of Florida has just released new research demonstrating that one-third of planets in the Milky Way could be hosting some form of life. Sarah Ballard, an astronomy professor from the University of Florida, and Sheila Sagear, a doctoral student at the university, released their findings last week in the Proceedings of the National Academy of Sciences.
Why a Franchise Is the Best Long-Term Investment Strategy
While today's economic landscape is uncertain, making the right choices to build wealth isn't something to take lightly. Choosing the right investment is not something that comes naturally to most people. In many cases, people save money or invest in a 401(k) plan provided by their employer. Others take on more risk by investing in individual stocks or practicing classic principles like the 60/40 rule of portfolio diversification.
Save $70 on a Lifetime License to this Top-Rated PDF Converting App
According to Fundera in 2020, 70% of small-business owners work more than 40 hours a week...while 19% were working more than 60 hours a week. That doesn't leave much free time for the modern day entrepreneur. If you're in search of hacks that can shorten your work day — especially with warmer weather just around the corner — PDF Converter Pro is a great one.
5 Ways Tech Companies Can Improve Their Sustainability
In an era where environmental concerns have reached unprecedented levels, businesses across all industries face the imperative of adopting sustainable practices. Among the various industries around the globe, the technology sector has emerged as a prominent player, recognizing the pressing need to prioritize green initiatives.
La app de ChatGPT para iOS supera ya las 500,000 descargas
El dominio de ChatGPT en el campo de la inteligencia artificial (IA) se extiende al mundo de las apps. Tan solo seis días después de haber sido liberada para dispositivos con sistema operativo iOS (es decir, iPhones), la ChatGPT app ha sido descargada más de 500,000 veces según datos proporcionados por la página de análisis de datos y aplicaciones, data.ai.
Los implantes cerebrales de Elon Musk acaban de ser aprobados para uso humano: "Podrás guardar y reproducir recuerdos"
Neuralink, la compañía fundada en 2016 y financiada principalmente por el multimillonario Elon Musk, desarrolla implantes electrónicos que decodifican la actividad cerebral y la transmiten a computadoras. Mientras que otras compañías han utilizado implantes cerebrales para ayudar a personas con condiciones médicas debilitantes como parálisis y esclerosis lateral amiotrófica (ELA), hasta ahora los chips cerebrales de Neuralink solo se han utilizado en monos. Pero eso está por cambiar.
Emprendimientos healthtech en Latinoamérica: Transformando el cuidado de la salud a través de la tecnología
El mundo, y en especial Latinoamérica está presenciando un cambio significativo hacia el aprovechamiento de la tecnología para revolucionar diferentes sectores, como el de la banca, delivery, logísitca y últimamente el sector de la salud. Con la creciente demanda de servicios médicos y el avance tecnológico, los emprendimientos enfocados en salud están desempeñando un papel crucial en la transformación y mejora de los sistemas de atención médica en la región.
Informe: Jeff Bezos le propuso matrimonio a Lauren Sánchez con un anillo de $2.5 millones de dólares
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La puedes llamar la Reina de Amazon. Numerosos informes han confirmado que Lauren Sánchez se ha comprometido con el Presidente Ejecutivo y Presidente del Consejo de Amazon, Jeff Bezos. La pareja ha estado saliendo desde 2019, pero Bezos, de 59 años, aparentemente le propuso matrimonio durante el pasado fin de semana mientras ambos estaban de vacaciones a bordo de su yate de $500 millones de dólares en Cannes.
By Jonathan Small Verified, Eduardo Scheffler Zawadzki Verified, Barry Raber, Sergio Ramos Montoya Verified
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Entrepreneur en Español
Verified
The Cool Down, la iniciativa que busca crear conciencia sobre el cambio climático e impulsar un mundo más sostenible
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El cambio climático es una realidad que afecta al mundo entero. De acuerdo con la NASA, la temperatura media de la superficie terrestre ha aumentado unos 1.2° desde finales del siglo XIX, y la mayor parte de ese calentamiento se ha producido en los últimos 40 años.
By Sergio Ramos Montoya Verified, Eduardo Scheffler Zawadzki Verified, Barry Raber, Jacqueline Whitmore
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Entrepreneur en Español
Verified
El poder de la inteligencia artificial generativa llega a Photoshop
Adobe no se quiere quedar atrás. Ante la amenaza que representan herramientas impulsadas por la inteligencia artificial (IA) como DALL-E 2 y Midjourney, ha incluido ya en la versión beta de Photoshop la nueva herramienta Firefly, Generative Fill, que permite crear imágenes a partir de texto.
Meta remata Giphy y la vende por $49 millones de dólares
Meta, empresa comprendida por Facebook, Instagram y WhatsApp, ha acertado muchas veces a lo largo de su historia, aunque en el caso de Giphy las cosas no salieron conforme a lo esperado. Hace tres años la compañía de Mark Zuckerberg, adquirió la plataforma de búsqueda de gifs animados por $400 millones de dólares con la intención de integrarla a sus redes sociales.
Meta presenta AI Sandbox la herramienta que promete hacerle la vida más sencilla a sus clientes
Meta y Mark Zuckerberg pasaron el 2022 soñando con el metaverso. Mientras tanto otras empresas tecnológicas como OpenAI, Microsoft y Google dieron pasos de gigante en el campo de la inteligencia artificial (IA).
Perdón Elon Musk: afirmar que el trabajo remoto no es "moralmente correcto" es un intento fallido por promover tu agenda de trabajo presencial. Aquí está el porqué. | Entrepreneur
Musk, el enigmático multimillonario y CEO de Tesla, recientemente describió al teletrabajo como "moralmente incorrecto" en una entrevista con CNBC, comparándolo con un privilegio de la "clase de los portátiles". Según Musk, "¿Vas a trabajar desde casa y vas a hacer que todos los demás que fabricaron tu coche vengan a trabajar a la fábrica?
“Mitad pepperoni, mitad exorcista”: un comercial de pizza de pesadilla generado por la inteligencia artificial se vuelve viral
El uso de la inteligencia artificial (IA) en los medios de comunicación ha ido en aumento y muchos usuarios en las redes sociales y más allá han estado utilizando la tecnología para imitar a celebridades en canciones o incluso crear videos deepfake tan realistas que comienza a ser difícil distinguir lo real de lo falso.
El negocio de cine: Cómo distribuir y encontrar un público para proyectos independientes de largometrajes
Cualquier cineasta serio sabe que ninguna película está completa hasta que haya encontrado su público. Al atraer e involucrar a los espectadores, esto genera ingresos en taquilla y visualizaciones en streaming, los cuales contribuyen directamente a la rentabilidad de una película y permite financiar los proyectos futuros del cineasta.
Is Celebrity Endorsement a Futile Exercise For Many Startups?
Celebrities continue to dominate the endorsement space even today when digital ads have taken over print and television ads. Even though there are multiple other avenues to market a product, new-age brands, just like their legacy counterparts, also seem to be going in for celeb marketing, even if it means burning a hole in their pockets. And, within celebrity marketing, film stars still dominate the industry, followed by sportspersons and now content creators.
El CEO de OpenAI sugiere ponerle fin al teletrabajo y otras 4 noticias destacadas de la semana
¡No te pierdas este recopilatorio de lo más destacado de la semana! Sam Altman, CEO de OpenAI, cree que es hora de erradicar el teletrabajo El CEO de OpenAI cree que es hora de erradicar el teletrabajo. Según Fortune, el ejecutivo arremetió contra el modelo del teletrabajo que tuvo su auge durante los largos meses de la pandemia.
Government to Withdraw INR 2000 Currency Note from Circulation, But to Continue as Legal Tender
The Reserve Bank of India on Friday announced discontinuation of INR 2,000 notes from circulation. Public is given window of four months ( till September 30, 2023) to exchange or deposit the currency notes in their bank accounts. The exchange facility for these currency notes will commence from May 23. However, the currency will continue to remain legal tender till then.
4 Goals of the Body Positive Movement
The term body positivity which has garnered a lot of attention in our digital world refers to having a positive image of human bodies that is not dependent on what society or popular culture views as an ideal shape, size and appearance. Body positivity aims to help people learn about the ways popular media messages contribute to the relationship one has with their body image which includes individual feelings about food consumption, exercise, health, clothing and self-care.
Starbucks está haciendo otro importante cambio en sus bebidas heladas y los clientes están empezando a "preocuparse"
Los fanáticos de Starbucks en Estados Unidos se levantaron en armas a principios de este mes cuando la compañía anunció que cobraría un dólar adicional por ciertas bebidas heladas que se preparan "sin agua", pero ahora parece que los clientes leales de la marca tienen otro hueso que roer.
3 hábitos de gratitud que los líderes empresariales pueden usar para motivar a sus equipos — y a sí mismos | Entrepreneur
A los 20 años, me parecía fácil mantener una perspectiva positiva de la vida. Era un momento más simple con muchas menos cosas que podrían salir mal. Conforme pasaron los años empecé a sumar responsabilidades y junto con las cosas buenas sucedieron cosas malas. Cuando abrí mi empresa, me enfrenté a nuevos e inexplorados desafíos. Hubo un momento en el que mi negocio casi colapsó. Como resultado mi perspectiva cambió a un lugar más negativo.
What's Up With the Global Media Industry?
"In America, the President reigns for four years, and journalism governs forever and ever," said Oscar Wilde. In the last few years, news outlets have been powerful in bringing in a change – a stimulator for discussion, debates and general beliefs. Now, these same sources are collapsing under a financial crisis, leaving its followers and readers in a limbo. Case in point – to the world, Vice Media was the one spot stop that fed droves of news to its readers.
The Entrepreneur Who Created The Biggest Luxury Car Showroom In The Middle East
Ahmad Nabil is a CEO, businessman, and entrepreneur based in Dubai. Ahmad Nabil founded VIP Motors in 2016 and has become the most successful and largest car dealer in Dubai and the Middle East. Ahmad has been always passionate about business and has been driven by luxury since the early days. By putting together an epic business strategy and some grandiose ideas Ahmad Nabil founded VIP Motors. VIP Motors is not just a regular car dealership.
Byju’s Faces Lawsuit In US; Edtech Major Clarifies Payments Made Fully Compliant With Credit Agreement
Tech company Byju's Alpha, was sued by an agent for lenders owed $1.2 billion after months of negotiations between creditors and the education technology firm, according to a Bloomberg report. The suit was lodged by Glas Trust Company and investor Timothy R. Pohl, naming BYJU'S Alpha, Tangible Play, Inc., and Riju Ravindran as defendants. Ravindran is the director of Alpha Inc, the report noted.
Bitcoin Blockchain’s Average Transaction Fees Surged 900% To Stand At $15.65
Over the past three months, average Bitcoin transaction fees have skyrocketed by 900%. According to a Bankless Times.com report, the average BTC transaction fees were around $1.5 on February 10, 2023. But these had jumped to $15.56 on May 10, 2023. Reportedly, the primary reason behind this drastic increase is the introduction of Ordinals onto the Bitcoin Network. Ordinals are a new integration into Bitcoin's blockchain, supporting the creation of non-fungible tokens (NFTs) and BRC-20 tokens.
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