At a time when online giants dominate the retail world, there is also a lot of success for small business, and one of those stories is in National City. Twelve years ago, Kellie Defries decided to try and make her hobby more than that by starting a company called Crystal Ninja. From her studio apartment in Pacific Beach, Defries would glue crystals onto anything anyone wanted. Over the past 12 years, she’s taken some pretty interesting orders.
A good idea can come from anywhere, and the proof is in prisons all over the country. A group called Defy Ventures has taught thousands of inmates everything from shaking hands to pitching an idea for their own business. “You see a transformation in front of your eyes,” said Andrew Glazier with Defy in Southern California. “You see someone who really has built a lot of confidence, has a different sense of who they are and what they want to do.
Normally, mail from a stranger is considered junk. But, for the Kemp family's household in San Diego, it's considered treasure. Sara Kemp’s family has gotten about 200 postcards from across the world over the past few months. “It gave us something to think about besides the fact that our lives are forever altered,” she said. The cards are for her 12-year-old son, Jorden, who’s faced an uphill battle from the start.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".