Brian Okinda on Muck Rack

Brian Okinda

(He/Him)
Kenya
As seen in: Medium, Daily Nation, Nairobi News, AllAfrica, The East African, Business Daily Africa, Kenyan News, Perishable News, Seafood News, Thursd.

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Articles

Sunflowers and Why They Are Linked to Happiness

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By Brian Okinda
| Thursd.
In the thick of July or August, on a summery midafternoon, you’ll almost always find sunflowers fully golden yellow under the high sun, their stalks seemingly leaning toward its light all at the same time. This spectacle has defined how people think of this flower for so long. While these summer flowers’ bright appearance offers immediate pleasure, there is also a connection between sunflowers and happiness that goes way past surface aesthetics.
Open in Who Shared Issue with article?

U.S. Floriculture Sustainability Study – What It Means for Global Floral Supply Chains

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By Brian Okinda
| Thursd.
A 2026 North Carolina State University study, supported by the American Floral Endowment’s Sustainabloom, surveyed U.S. flower growers, wholesalers, retail florists, and suppliers to document where the American floral industry stands on sustainability. It outlined how different sectors of the floral chain approach environmental practices. For stakeholders elsewhere globally, these insights reveal a lot about expected production values.
Open in Who Shared Issue with article?

Making a Strong Case for Kangaroo Paw at the 2026 IFTEX

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By Brian Okinda
| Thursd.
The global cut flower marketplace is always looking for innovations and novelties that combine aesthetic appeal, production efficiency, and durability into fresh ideas. And for years, the Kenyan floriculture sector has put together an international standing primarily on its world-class flowers. However, recent developments point to a strategic move toward diversification.
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Interview

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How is social media changing news?

Nowadays news are broken through social media quite unlike in the past when the mainstream media was mostly the sole source of breaking news

What story are you most proud of writing or working on?

Two stories I did on efforts to save mangrove forests along the Kenyan coast

When's the best time to pitch you?

Anytime
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