The U.S. wine landscape has shifted: On Feb. 26, Mississippi Gov. Tate Reeves approved a bill permitting wineries to ship wines directly to consumers in the Magnolia State. The law takes effect July 1, 2025. Arkansas, Delaware, Rhode Island and Utah are now the only states not to permit direct-to-consumer (DTC) winery shipping or to limit it to just in-person, on-site purchases. But some direct-shipping advocates worry the bill has too many limitations to truly open Mississippi's wine market. On Feb.