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Dayna Winter on Muck Rack

Dayna Winter

(She/Her)
  • Newsroom Lead and External Communications, Shopify
  • Lead, Design and Construction, Shopify
Canada
As seen in: Shopify, Medium, Shopify podcast, Aol, Yahoo Finance, Miami Herald, The Sacramento Bee, WSB-TV (Atlanta, GA), KIRO-TV (Seattle, WA), Lexington Herald-Leader, Arizona Daily Star and
Covers:  Entrepreneurship, commerce, shopping, retail
Mayor of Halloweentown • Word Witch @Shopify • Creator @thegoodnorthern • Founder, Bread Vintage • Sustainable maximalist ✌️🏳️‍🌈🏳️‍⚧️

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Articles

What these 4 founders did differently to stand out in the crowded protein market

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By Dayna Winter
| Today’s Family Magazine Verified
ZikG // Shutterstock Protein is suddenly everywhere: in ramen, ice cream, pizza, and even soda. Celebs are getting in on the niche protein action, too. Just this year, Khloe Kardashian launched Khloud popcorn, and Serena Williams signed on as health advisor for wellness brand Ritual. They’re all part of a wave that’s upending the $56 billion protein market.
Open in Who Shared Issue with article?

What these 4 founders did differently to stand out in the crowded protein market

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By Dayna Winter
| East Hanover Florham Park Life
ZikG // Shutterstock Protein is suddenly everywhere: in ramen, ice cream, pizza, and even soda. Celebs are getting in on the niche protein action, too. Just this year, Khloe Kardashian launched Khloud popcorn, and Serena Williams signed on as health advisor for wellness brand Ritual. They’re all part of a wave that’s upending the $56 billion protein market.
Open in Who Shared Issue with article?

What these 4 founders did differently to stand out in the crowded protein market

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By Dayna Winter
| KYNT-AM (Yankton, SD) Verified
Prepared protein foods are seeing a 194% year-over-year increase in sales among businesses using the Shopify platform, and Malkani’s products are riding that trend. But what if the protein mania is just a fad? “We talk about ourselves as a functional foods company, not just protein,” he says. “Protein is selling today, so we're doubling down. Maybe next year it’s creatine or collagen.” (Collagen product sales are up 105% year over year.
Open in Who Shared View Duplicates (3) Issue with article?
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