Doug Lynch on Muck Rack

Doug Lynch

As seen in: The Hill, XDA Developers, The Desert Sun (Palm Springs, CA), Ventura County Star, EdSource, Training Magazine, National Pain Report, Nutritional Outlook, CauseACTION
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Articles

Trends in product and dosage format innovation with Marketplace Research

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By Sebastian Krawiec , Vaughn DuBow, Erin McEvoy, Doug Lynch
| Nutritional Outlook
Sebastian Krawiec: To start, I wonder if you can tell me about what you think are some of the most important trends currently driving product innovation in the market right now? Jake Klinghammer: Well, it really kind of depends on which specific consumer segment we're looking at. So, thinking about the overall market for supplement consumers, just for instance, we have consumers that are motivated by need for brain health, for energy, for gut health for GLP-1, support, and weight management.
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NOW’s potency testing finds only one St. John’s Wort supplement passed

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By Sebastian Krawiec , Vaughn DuBow, Erin McEvoy, Doug Lynch
| Nutritional Outlook
Natural product manufacturer NOW released results from its latest testing of products sold on Amazon, and described a widespread failure of potency testing for St. John’s Wort (Hypericum perforatum) products.1 Out of 22 products tested, only NOW’s St. John’s Wort passed the potency testing, a November 5, 2025, press release explains. The tests also revealed synthetic dyes in nine products. St. John’s Wort is typically used for mood and emotional balance and support.
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Magtein to be showcased at upcoming Fi Europe 2025

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By Sebastian Krawiec , Vaughn DuBow, Erin McEvoy, Doug Lynch
| Nutritional Outlook
ThreoTech, LLC (ThreoTech) announced in a recent press release, that their product Magtein, a magnesium L-threonate ingredient, will be on display at Fi Europe, which is taking place in Paris, France, between December 2 to December 4, 2025.1 Magtein is a highly bioavailable type of magnesium and has obtained EU novel food status.
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