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Greg Emerson on Muck Rack

Greg Emerson

As seen in: Medium, HuffPost, The Atlantic, Newsday, The Street, Digiday, 247Sports, Nieman Lab, Journalism.co.uk, Land of 10 and
Covers:  politics, breaking news, media, journalism, international news, space science, social media, technology, national news
Product & Digital Strategy leader, previous @TheAtlantic @TheIntercept, @HuffPost, @WSJ. No longer sharing updates on X.

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Greg Emerson’s Biography

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As mobile project manager at the Wall Street Journal I work with developers, editors and data science teams to develop new features for WSJ's flagship apps and maintain the roadmap for iOS and Android platforms.

Previously, as Newsday.com's deputy editor of emerging technologies, I oversaw the day-to-day editorial direction of the website and mobile apps and served as editorial lead on Newsday's mobile app relaunch in June 2015. I also led Newsday's traffic analytics efforts and directed socia…

Greg Emerson’s Journalist Portfolio

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Making the News blog

Making the News blog

The future of news is fragmented, and that's a good thing, says Marc Andreessen.

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Making the News blog

Making the News blog

As an avid listener of NPR's Planet Money podcast, I was fascinated from the first mention of its ambitious T…

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Fashion week: Reflections from a runway virgin

Fashion week: Reflections from a runway virgin

I had never been to a fashion show before 2014 New York Fashion Week, though, it always seemed like something…

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Boston Marathon 2013: Live reactions

Boston Marathon 2013: Live reactions

Curating live reactions on social media to the Boston Marathon Explosions.

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IPhone 5 is bigger but lighter, new iPod screens shine - Newsday

IPhone 5 is bigger but lighter, new iPod screens shine - Newsday

Magic, revolutionary, breakthrough - the words Apple uses to describe its new products may not see much innov…

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The Styleliner: Boutique on Wheels

The Styleliner: Boutique on Wheels

An inside look at mobile boutiques: It's not just food trucks anymore.

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Articles

The AI-First SaaS Company

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By Greg Emerson, Mary Lee, Akash Bhatia
ABOUT BOSTON CONSULTING GROUP Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we work closely with clients to embrace a transformational approach aimed at benefiting all stakeholders—empowering organizations to grow, build sustainable competitive advantage, and drive positive societal impact.
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AI Will Reshape More Jobs Than It Replaces

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By Greg Emerson, Matthew Kropp, Julie Bédard
Over the next two to three years, 50% to 55% of jobs in the US will be reshaped by AI. For many employees, this will mean that they retain the same or a similar role but face radically new expectations for how they work and what they produce. For company leaders, it will require a clear vision for how the transformation is managed, including a scaled, strategic approach to upskilling and reskilling and the restructuring of career ladders.
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The AI-First Private Equity Firm

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By Greg Emerson
This article and the accompanying slide deck are part of a series exploring how companies in specific industries can adopt the mindset, expertise, and ambition required to win in an AI-first world. AI in private equity has been a source of contradictions and consternation. Many PE leaders believe strongly in the value creation potential in AI and are investing meaningfully in talent and technology. Investors expect higher returns from their PE investments due to AI.
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Interview

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How is social media changing news?

We are in the age of a-la-carte journalism, where people consume one thing at a time from what comes to them on their social feeds. You can reach a much larger audience, but every story has to stand out from the noise. Sometimes the conversation around the news is more important than the news itself.

What does it mean to be a journalist?

Being a journalist is about making people understand why they should care about what's going on in the world.

What tools and software do you use to do your job?

Polopoly CMS, Chartbeat analytics, Adobe SiteCatalyst, Photoshop, Brain