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Eric Novak on Muck Rack

Eric Novak

(He/Him)
Ajax
As seen in: LinkedIn, The Toronto Star, Today's Parent, MoneySense
Covers:  Automotive, Sustainability, Climate Change, Communicating climate change and sustainability, parenting, innovation, sustainable urban development
Doesn't Cover: Health and beauty, lifestyle, love and relationships, fashion

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Eric Novak’s Biography

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Eric Novak is a multi-talented media professional and the principal of Eric Novak Media. He provides media consulting services related to public and media relations, marketing, and communications. Eric actively works as a consultant, video producer, multi-platform content creator, host, writer, and blogger. He is also chief creator and producer of The Novak Report, a successful YouTube channel featuring automotive and travel reviews, sustainability tips, product reviews and more.

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Eric Novak’s Journalist Portfolio

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Ontario's Provincial Government Launches New Energy Efficiency Programs - And a Carbon Levy is Wh...

Ontario's Provincial Government Launches New Energy Efficiency Programs - And a Carbon Levy is Wh...

2025 seems to be off to a surprising start within the Province of Ontario, and businesses, homeowners and the…

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2023 Canadian Zero Emission Vehicle Sales Show Continued Growth Trend

2023 Canadian Zero Emission Vehicle Sales Show Continued Growth Trend

2023 continued to show continued growth and popularity in new registrations of Zero Emissions vehicles (ZEVs)…

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CIRCULAR INNOVATION COUNCIL TO COLLABORATE WITH LEADING CANADIAN GROCERS IN INNOVATIVE REUSE PILO...

CIRCULAR INNOVATION COUNCIL TO COLLABORATE WITH LEADING CANADIAN GROCERS IN INNOVATIVE REUSE PILO...

First-of-its-kind reuse program to be designed in collaboration with Canadian grocers Metro, Sobeys, and Walm…

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In: electric vehicles. Out: brand loyalty. What does Google’s new car trend report reveal?

In: electric vehicles. Out: brand loyalty. What does Google’s new car trend report reveal?

Google’s Think Auto 2022 consumer survey revealed significant disruptions in how Canadians are buying cars.

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True Giving is a Mindset, Not a Hashtag

True Giving is a Mindset, Not a Hashtag

If you or the company you work for is participating in #GivingTuesday today, there is an important question t…

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New international study concludes digital media can fuel polarization and populism

New international study concludes digital media can fuel polarization and populism

The question whether the rise in usage of digital media is contributing to the erosion of democracy is a sour…

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Articles

Riding the trails

|
By Eric Novak
| The Toronto Star Verified
COVID-19 lockdowns have created many personal and economic hardships. But for the snowmobiling industry, the pandemic has driven something of an economic boom. Due largely in part to the multitude of travel restrictions, as well as the advice to avoid recreation that require close contact with others indoors, snowmobiling has seen a significant rise in both interest and participation over the past couple of winters.
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Interview

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What was your first job as a journalist?

Covering the newswire while being an overnight operator at a Toronto radio station in the early 1990s.

Have you ever used a typewriter?

Absolutely! I can still smell the unique odor of Liquid paper in my mind.

How is social media changing news?

The definition of "media" is the plural of medium. Social media has blurred the lines between what is news and what is opinion.

Awards

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Town of Ajax Civic Award

2022 - Community Activism and economic development

The award is the highest civilian honor for residents of Ajax, Ontario. It is given for cumulative efforts toward the betterment of its citizens and abroad. The award was primarily awarded due to the creation of Durham Region Eats, a Facebook group that was established at the outset of the Covid 19 crisis. The group served as a way to focus attention on the food sector in this eastern suburban region of Toronto, and has since grown into a group of more than 74,000 members. It has contributed net economic benefits estimated in the hundreds of thousands of dollars, and was done on a strictly volunteer basis.

City of Pickering Civic Award for Economic Development

2020 - Local news and information

The award was given by the City of Pickering for online writing and promoting of the local restaurant industry during the COVID 19 crisis.

2014 Ajax Pickering Board of Trade Sustainability Champion Award

2014 - Environment and Sustainability

The award was provided by the Ajax Pickering Board of Trade for continuous writing, speaking and coverage of sustainability issues and information for businesses that are adjusting to the realities of climate change.