Over the years, I've followed adventurer, photojournalist and filmmaker Frank Wolf's expeditions with awe. He cut his teeth with a single-season, 5,000-mile canoe trip across Canada in 1995; completed a sea kayak circumnavigation around British Columbia's Haida Gwaii islands; and trekked the route of a proposed pipeline across the northern Rockies. Lately, Wolf has put up a series of seriously ambitious, exploratory canoe trips across northern Canada, from the Northwest Territories to Labrador.
Now is the time to start planning for the epic 4,279-kilometre crown jewel of long-distance trekking in North America. The PCT snakes its way from the Mexican-U.S. border through the Sierra Nevada and Cascade Mountain ranges to its terminus in BC’s E.C. Manning Provincial Park on the Canada-U.S. border. It became recently famous through the book and film Wild, inspiring more people than ever to contemplate doing the journey themselves.
Where do employee apps fit in your digital workplace strategy? The question comes up frequently as companies create plans to deliver mobile access for employee communications. To really reach them all — the drivers, the factory workers and the frontline staff — providing access to certain resources from personal devices is a requirement. The Bring Your Own Device (BYOD) expectation fundamentally changes the way we need to look at a digital workplace strategy.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".