One of the most puzzling aspects of human behaviour is cooperation, in situations where backstabbing and selfishness would seem to be more rewarding. From the point of view of evolutionary theory, the very existence of altruism and cooperation appear mysterious. The mechanics of evolution seem to imply that rugged competition is the order of the day; that, given an opportunity to benefit by cheating someone, or by defaulting on a deal, we will inevitably do so.
Last week the Washington Post published a profile of America’s vice-president, Mike Pence, a single detail from which has sparked fierce debate. It repeated a fact about Mr Pence quoted in an article in The Hill, a political website, in 2002, to the effect that he never ate alone with a woman other than his wife, or attended events at which alcohol would be served, unless she was at his side.
It all began with "Star Trek", or more precisely with James T. Kirk, the captain of the Enterprise, and his first officer, the half-human, half-Vulcan Spock. The show, which debuted in 1966, was no immediate hit: it was nearly cancelled twice before finally being taken off the air just three years later, after 79 episodes.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".