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Isha Khatu on Muck Rack

Isha Khatu

India
As seen in: IMPACT (IN), The Economic Times, The Times of India, Zee News (English), Republic World, Exchange4media, Zee5 Blog, Performics, Times Ascent
Covers:  Entertainment (Hollywood, Bollywood), Food, Lifestyle, Travel and Sports
Doesn't Cover: Tech and IT, Business and Finance
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Isha Khatu’s Journalist Portfolio

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INS' 15% Surcharge: Can print reclaim its pricing power?

INS' 15% Surcharge: Can print reclaim its pricing power?

IMPACT (IN) — With publishers facing sustained cost pressures, Indian Newspaper Society's (INS) 15% surcharge recommendation has sparked conversations across print and ad industries
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Sliding into your DMs

Sliding into your DMs

IMPACT (IN) — From Sponsored Snaps to Click-to-WhatsApp campaigns, brands are learning that the next phase of digital engagement may happen inside chats
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Is The World Courting the Indian Traveller?

Is The World Courting the Indian Traveller?

IMPACT (IN) — As India's outbound travel boom grows, global tourism boards, airlines and hospitality brands are redesigning experiences and campaigns to win over one of the most influential traveller segments
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Brands Say Lo-GO

Brands Say Lo-GO

IMPACT (IN) — From colours and mascots to sonic identities and shapes, brands are beyond the logo. But can these assets deliver the same level of recognition?
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Are brands becoming cultural platforms instead of advertisers?

Are brands becoming cultural platforms instead of advertisers?

IMPACT (IN) — Marketers are embedding themselves in culture through music, festivals and communities, as visibility no longer guarantees relevance. Industry experts weigh in on whether this shift is here to stay
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Fandom is the New Demographic

Fandom is the New Demographic

IMPACT (IN) — From K-pop to gaming, fandoms are reshaping consumer behaviour-but can brands turn cultural passion into lasting loyalty?
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Game on: Are traditional sports stars becoming the new esports influencers?

Game on: Are traditional sports stars becoming the new esports influencers?

IMPACT (IN) — With athletes like Shreyas Iyer stepping into gaming and sim racing, are brands using familiar sporting faces to boost esports' credibility, visibility, and mainstream appeal?
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Too Clean To Question?

Too Clean To Question?

IMPACT (IN) — As India's wellness food market grows, consumers are questioning if 'clean' & 'natural' claims reflect genuine transparency or smarter marketing
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Benefits Of Niacinamide For Acne Prone Skin

Benefits Of Niacinamide For Acne Prone Skin

www.garnier.in — Niacinamide for acne-prone skin can help your skin come back to life. let's take a look at the benefits of niacinamide for acne prone and sensitive skin.
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How To Tackle Oily Skin In Men: A Step-By-Step Skincare Routine

How To Tackle Oily Skin In Men: A Step-By-Step Skincare Routine

www.garnier.in — Are you a man with oily skin? How much do you know about oily skin in men? Here is a simple routine that oily skin men can follow to tackle this problem.
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All About Beard Oil

All About Beard Oil

www.garnier.in — Do you know what exactly is its purpose? Or how to use a beard oil? If you're planning to invest in one, here are some burning questions you should ask before getting yourself a beard oil.
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How to Reapply Sunscreen Over Makeup? | L'Oréal Paris

How to Reapply Sunscreen Over Makeup? | L'Oréal Paris

lorealparis.co.in — Learn about how to reapply sunscreen over makeup on L'Oréal Paris's Beauty Magazine. Get to know tips on applying sunscreen with makeup on.
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How To Strengthen Hair with Genesis Hair Products | Kérastase

How To Strengthen Hair with Genesis Hair Products | Kérastase

www.kerastase.in — Wondering how to keep your hair healthy and beautiful? Discover a complete hair-strengthening solution with Genesis for your hair fall caused from brushing.
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Suhana Khan Iconic Makeup Looks to Try Out | Maybelline India

Suhana Khan Iconic Makeup Looks to Try Out | Maybelline India

maybelline.co.in — Ace your Makeup Looks Flawlessly like a Pro with Maybelline India inspired by Suhana Khan Makeup looks that we are totally crushing on!
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Glycolic Acid Vs Hyaluronic Acid | L'Oréal Paris

Glycolic Acid Vs Hyaluronic Acid | L'Oréal Paris

lorealparis.co.in — Read this guide on L'Oréal Paris's Beauty Magazine to understand everything about glycolic acid vs hyaluronic acid & can they be used together?
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SPF 15, SPF 20, SPF 30 Or SPF 50: What Is The Difference | Types of Sunscreen | L'Oréal Paris

SPF 15, SPF 20, SPF 30 Or SPF 50: What Is The Difference | Types of Sunscreen | L'Oréal Paris

lorealparis.co.in — Get to know what is the difference between SPF 15, SPF 20, SPF 30 and SPF 50.Checkout various types of sunscreen for your skin type at L'Oréal Paris India.
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5 Tips To Slay The Smokey Eye Makeup Every Time! | Maybelline India

5 Tips To Slay The Smokey Eye Makeup Every Time! | Maybelline India

maybelline.co.in — Smokey Eyes: Want to rock the smokey eye makeup look? Read these 5 tips to slay the smokey eye every time. Click here to read the tips today!
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Harbhajan Singh Lends His Support To Fellow Player Kuldeep Yadav - Zee5 News

Harbhajan Singh Lends His Support To Fellow Player Kuldeep Yadav - Zee5 News

zee5.com — Wrist-spinner Kuldeep Yadav hasn't got a lot of chances to prove himself in the last two years. He has played for India as well as for Kolkata Knight Riders. Several people questioned his bowling skills after he could not make it to the 11 players team.
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Varun Dhawan's Second Schedule Of Jug Jugg Jeeyo Gets Postponed Due To COVID-19 - Zee5 News

Varun Dhawan's Second Schedule Of Jug Jugg Jeeyo Gets Postponed Due To COVID-19 - Zee5 News

zee5.com — Due to an increase in the COVID-19 cases, the Maharashtra government has put a halt to film shoots within the state. Neetu Kapoor's Jug Jugg Jeeyo went on the floor in November 2020. However, due to a rise in the cases amongst the cast and crew, the shoot had to be called off.
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Did You Know About Reema Lagoo's Iconic Roles? Know More About The Late Actor - Zee5 News

Did You Know About Reema Lagoo's Iconic Roles? Know More About The Late Actor - Zee5 News

zee5.com — Bollywood actor Reema Lagoo is popularly known for her motherly roles in several films over the years. She started her acting career with theatre and Marathi films. The actor passed away due to a heart attack on 18 May 2020.
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Priyanka Chopra Sets Up A COVID-19 Fundraiser For India - Zee5 News

Priyanka Chopra Sets Up A COVID-19 Fundraiser For India - Zee5 News

zee5.com — Several Bollywood actors have been trying their best to help Indian citizens during the COVID-19 crisis. Priyanka Chopra who is currently living in London with her husband has also been trying to reach out to several people for help. She has been urging people to help India in some way or the other.
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EXCLUSIVE: Shreyas Talpade opens up on his OTT platform Nine Rasa

EXCLUSIVE: Shreyas Talpade opens up on his OTT platform Nine Rasa

Republic TV — Bollywood actor Shreyas Talpade recently launched a unique OTT platform for theatre. His app Nine Rasa is an initiative to help the theatre community during these difficult times. In an exclusive interview with Republic World, Shreyas talked about how he came up with the concept of 9 Rasa.
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Did you know Shreyas Talpade was already 30 when he played 18-year-old Iqbal in 2005?

Did you know Shreyas Talpade was already 30 when he played 18-year-old Iqbal in 2005?

Republic TV — Bollywood actor Shreyas Talpade is known for his roles in films like Iqbal, Golmaal Returns and Golmaal Again. He made his Bollywood debut with Nagesh Kukunoor's Iqbal. In an exclusive interview with Republic World, Shreyas Talpade talked about how he bagged the role of an 18-year-old boy.
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EXCLUSIVE: Shreyas Talpade on theatre and its dwindling audience over the years

EXCLUSIVE: Shreyas Talpade on theatre and its dwindling audience over the years

Republic TV — Bollywood actor Shreyas Talpade launched a unique OTT platform dedicated to theatre. In an exclusive interview with Republic World, he revealed that he wanted to help the theatre community amidst the COVID-19 lockdown. He also spoke about the decrease in theatre audience over the years.
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