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Credit: Unsplash/CC0 Public Domain Ever feel uncomfortable when a payment screen asks for a tip? We sure have. As tipping prompts become more widespread, more consumers are feeling uneasy or frustrated, but not always sure why. Our recent research in Journal of Services Marketing suggests this discomfort may be tied to where tipping is now appearing.
Ever feel uncomfortable when a payment screen asks for a tip? We sure have. As tipping prompts become more widespread, more consumers are feeling uneasy or frustrated, but not always sure why. Our recent research suggests this discomfort may be tied to where tipping is now appearing.
As a journalist, you can create a free Muck Rack account to customize your profile, list your contact preferences, and upload a portfolio of your best work.
