We all know the stereotypical image of the teacher who, tired of direct instruction, dims the lights, turns on the DVD player, and sits quietly while students stare at the screen. The problem here is not that students are watching a film in class—it's that the teacher is not constructing an educational experience around that film.
For starters, it’s pronounced “fu-GOW-we,” and years ago it was the off-color punch line of an obscure Johnny Carson joke about the lost “Fugawi Indian” tribe. The story goes that the tribe had wandered for years, season after season, through highlands and lowlands, until finally they stopped and asked the Great Spirit, “Where the fugawi?”Alex Ayotte said Carson’s story made it past the censors, but the producers of the Western comedy “F Troop” weren’t so lucky.
In 1955, Dr. Lowry H. McDaniel, then chairman of the American Medical Association, said, “Medicine has made more progress in the first half of the 20th century than in the 6,000 previous years.” At that time, the average American could expect to live to the age of 68; since then, advances in technology and science have sent the field of medicine rocketing into a realm that even McDaniel, who made some extreme predictions about the future of health care, would’ve said could exist only in...
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".