This year, there will be more than 22 million cord-cutters and 34 million cord-nevers in the U.S., according to the latest data from eMarketer. I’m not surprised. Each week, I chronicle the ever-changing TV landscape. And since the birth of this column at the beginning of the year, we’ve seen the cable alternative market mature to the point where broadcast networks and cloud DVRs are the new normal for streaming live TV providers.
Kleiner Perkins Caulfield & Byers partner John Doerr just took the stage at Facebook's Palo Alto headquarters to announce sFund, a $250 million fund to back social innovation. The sFund is a collaboration between Kleiner Perkins, Facebook, Zynga, Amazon, Comcast, Liberty Media and Allen & Company. All are investment partners in the fund. "If you can't invent the future, the second best thing to do is to fund it," says Doerr.
Google Bookmarks now includes an experimental feature (for English users) called Lists for privately saving links in buckets, sharing them with friends or publicly publishing them to the web. Coupled with the recent addition of stars in search, Google Bookmarks — an oft-ignored product — is a lot more useful. Lists introduce the notion of social bookmarking to the Google service, which was previously a private bookmarking utility.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".