Chinese factory closures and the rising cost of raw materials are proving to be a challenging combination for promotional products suppliers, many of whom are being forced to increase their prices in the coming year. Price increases could range from 4%-19% on raw materials, according to one supplier, as factories seem to be purchasing and storing commodity materials in great volumes in preparation for economic instability.
After traveling south of the border during her college years, soaking in salsa and street vendor tamales, Cristina Ysselstein faced cold-hard reality: she had to pay her parents back. So the University of California, Santa Cruz graduate took a temp job as a receptionist at a San Francisco-based distributor. It was supposed to be a tiny speed bump on the Latin American scholar’s path toward crisscrossing the globe in the nonprofit sector.
In a case that may have massive ripple effects throughout the promo industry, Counselor Top 40 supplier ETS Express (asi/51197) is being sued for selling stainless steel water bottles that S'well Bottle Company now claims infringes upon its trademark. Bottles like the h2go Force - the bottle in question that ETS has been importing and selling for years – have existed since long before S'well launched its product in 2010, argues Sharon Eyal, CEO of ETS Express.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".