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Articles

The 6G AI uplink panic (Analyst Angle)

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By Vish Nandlall Consulting, Lead Analyst
| RCRWireless News Verified
1 The telecom industry says AI devices will overwhelm mobile uplinks and justify new spectrum and 6G investment. But beneath the forecasts, ratios and rhetoric, the evidence for an AI-driven radio supercycle remains surprisingly thin and largely unmeasured. There are patterns in the radio industry where we manufacture an engineering crisis in service of marketing.
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The debate: PR deserves a seat at the table. But the reality is…

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By Austin Ayaosi, Lead Analyst
| Marketing Edge Magazine
By Austin Ayaosi, Lead Analyst at BrandImpact Consulting Public Relations is one of few professions with multiple and cross-departmental roles. In spite of multiple core functions, PR remains one of the few departments with cross-departmental responsibilities. A PR team collaborates with Human Resources, Sales,  Marketing, Customer Service, Legal, and Finance departments where necessary to achieve strategic organisational goals.
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AI-Driven Property and Casualty Insurer: From Manual Insurance Operations to Autonomous Insurance Execution

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By Shivam Arora, Lead Analyst, Sahil Chaudhary
| Avasant
Property and casualty (P&C) insurers have long depended on labor-intensive workflows across claims management, policy administration, premium audit, customer servicing, and back-office processing. While earlier waves of automation digitized individual tasks, coordination, interpretation, and judgment continued to rely on human execution. Advances in generative AI, agentic AI, intelligent document processing, and autonomous workflow orchestration are now reshaping these economics.
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