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Mark Roberge on Muck Rack

Mark Roberge

Boston
As seen in: Hubspot Blog, Harvard Business Review, Inc., Patch, Audible Blog, Manager Magazin, GTMnow, Sales and Marketing Management
Boy Dad x2, Co-Founder @Stage2Capital, Prof @HarvardHBS, Founding CRO @HubSpot, Author of Best Sellers, The Science of Scaling & The Sales Acceleration Formula
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Articles

The cold calling framework every rep needs to beat the summer sales slump

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By Mark Roberge
| Hubspot Blog
Cold calling might be the most dreaded activity in sales, especially during a slow season. As someone who‘s trained countless sales professionals at HubSpot, Stage 2 Capital, and Harvard Business School, I can tell you it’s also one of the most misunderstood. I run an exercise in some of my HBS classes. We have students make real cold calls selling $20 pizzas to local businesses. I'd say out of 1,000-or-so calls, students generally manage to sell five or six pizzas.
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Six Sales Books You Need to Read Right Now

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By Robert Cialdini, Jordan Belfort, Mark Roberge
| martechalliance.com
The sales learning curve is steep. So, it's important to hear from experts, who have developed the skills to deal with sales challenges over decades. You'll find it's much easier to learn from their mistakes, instead of just jumping in feet first. You might currently be picking up the phone, shouting "PLEASE BUY MY PRODUCT", hanging up, and waiting for them to come crawling back to you. This also might not be working.
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An Easy Guide For Decorating Your Home With Flowers

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By Mark Roberge
| Patch Verified
Decorating trends change a lot with time. But interior decorators and homeowners agree that one thing never goes out of style. What is it, you ask? The answer is easy as pie: floral arrangements! Even the dullest room can look bright, full, and radiant with classic floral accents! Fresh flowers provide a quick lift to any space. With the beauty of blossoms, they can emphasize a room's style and little details.
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