In an episode of the popular television show South Park, a fictionalized Steve Jobs forces a group of the show’s characters to permit themselves to be sewn together, in a reference to the shock horror film The Human Centipede. Jobs is able to do this, the show notes, because no one reads the iTunes Terms of Service and thus won’t notice the clause permitting it. Nothing so absurd has come from America’s tech sector, of course.
This week marks the one year anniversary of when President Donald Trump achieved one of the greatest electoral upsets in the history of American politics. How he did it is still a matter for debate, but certainly his populist message was a prominent ingredient, with its equal skepticism toward bureaucratic government (“the swamp) and toward profiteering, abusive corporate entities. What a difference a year makes.
Another week has gone by, and yet another scandalous story of the number one SJW search engine treating its users terribly has emerged. Only this time, it’s a far bigger revelation than the company is admitting, and which it very likely did not intend to allow. The facts are as follows: In the past week, multiple journalists — ironically, not conservatives — reported that they’d gotten locked out of projects they were working on using Google Drive, Google’s cloud storage service.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".