While the Sundance Film Festival brings a gaggle of big-name folks and industry types to Park City every year, Graves drives up the mountain not for the movies they’re promoting, but for the chance to meet someone famous, even if only for the 10 seconds it takes to snap a selfie with them. “I’m a natural smiler, so that’s part of it,” Graves says. “I don’t just run up and stick my camera in their face, I always ask if I can get a photo and I always thank them.
“That was a very long intro, what was happening?” he asks, as you explain that your phone is Bluetoothed to your MacBook, and there was this delay that prompted you to choose which device you wanted to converse on, and you couldn’t act quickly enough because it just did an update, and …I’ve made films myself and I know how difficult it is to put something together. To go from an idea to making it a fruition is tough.
Then there’s Anthony and Joe Russo, known on the credits as the Russo Brothers, who took “Pieces” to Slamdance in 1997, wound up directing a pair of Captain America flicks and are currently putting the final touches on “Avengers: Infinity War,” which box-office prognosticators predict will be this summer’s biggest moneymaker. (They’ll also direct the yet-unnamed fourth Avengers movie.)
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".