Head of Marketing at Adte. Marketing speaker: bit.ly/2Y2l1Q5. Columnist @TheDrum. Toastmasters, CIM UK. NOW AT samueljscott.bsky.social
Articles by Samuel Scott
5 Things You Need to Know About the Bentley Torcal
Liked by +1 others Related Posts 2028 Bentley Torcal: Crewe’s First EV Looks Meaner Than a Bentayga and Makes 235 More HP 38 · Gabriel King · 21 hours ago · Bentley · Bentley Bentayga Bentley Torcal First Look: The Light, and Delight, Of Everyday Diamonds 21 · Mia Macdonald · 22 hours ago · Bentley 2028 Bentley Torcal First Look: Crystals, Fast-Charging, V-8 Sounds Made From Drums 71 · Adam Martin · 22 hours ago · Bentley The Bentley Torcal Electric SUV Has 888-HP And A 375-Mile Range 52 ·...
Lynk & Co 08 EM-P Reaches 200,000 Global Deliveries
Liked by +14 others Related Posts Pre-sales starting from 165,800 yuan, Lynk & Co 07 GT makes global debut 91 · Sophie Morgan · 2 months ago · Lynk Co Pre-sales starting from 165,800 yuan, Lynk & Co 07 GT makes global debut, creating a new "Sport Touring" category.
Have This With Your Coffee: Your Backfire News Round-Up for September 13
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Mitsubishi's New Pajero Is Already Geared Up for a Rally Return
Liked by +30 others Related Posts Mitsubishi Toughens Up Its Triton Truck with a Tempting Rally-Inspired Redux 40 · Mia Smith · 6 days ago · Mitsubishi · Mitsubishi Triton Mitsubishi's New Pajero Will Spawn A Baby Montero More Rugged Than A RAV4 17 · Lucas Hill · 27 days ago · Mitsubishi · Mitsubishi Pajero Mitsubishi Will Soon Offer A Truck In The U.S. — But It's Not Really A Mitsubishi 29 · Abigail Rogers · 6 days ago · Mitsubishi The Mitsubishi Pajero Revival May Be the Land Cruiser's...
Co-Coverage of Social Protection Programs and Maternal and Child Nutrition Interventions in Bangladesh, India and Nepal
ANC antenatal care BMICS Bangladesh Multiple Indicator Cluster Survey CCT conditional cash transfer DHS Demographic and Health Survey HIES Household Income and Expenditure Survey ICDS Integrated Child Development Services IFA iron folic acid NDHS Nepal Demographic and Health Survey NFHS National Family Health Survey NMICS Nepal Multiple Indicator Cluster Survey NSS National Sample Survey SPP social protection program UCT unconditional cash transfer VGD/VGF vulnerable group...
This Foxbody Mustang Looks Almost Standard... Until You Take A Closer Look
Liked by +33 others Related Posts Dealers Say Ford’s 4-Door Mustang Looks Like the Porsche Panamera 64 · Benjamin Macdonald · 18 days ago · Ford · Ford Mustang · Porsche · Porsche Panamera Lamborghini’s Hardcore Revuelto SV Looks Almost Ready To Launch 78 · Logan Scott · 1 months ago · Lamborghini This high-performance hybrid is great fun – until you tire of it 19 · Ella Wright · 1 months ago Now You Can Take More Video Calls From Your Tesla 63 · Noah Turner · 1 months ago · Tesla Singer Has...
Honda’s Affordable New Performance Moto Is Its Most Rider-Friendly Yet
Liked by +18 others Related Posts Honda Kills Off the Electric Prologue SUV After Just Three Years 77 · Jackson Lewis · 1 days ago · Honda · SUV Honda Just Axed Its Last EV In The U.S. 60 · Sophie Carter · 1 days ago · Honda Honda is officially pulling the plug on its only EV 88 · Mia Rogers · 1 days ago · Honda Honda's Big Tech Upgrade Leaves Some Models Behind 45 · Noah King · 1 days ago · Honda You Can Now Have a Conversation With Your Honda 64 · Lauren Poirier · 1 days ago · Honda Honda's...
Scout Unveils Retro-Inspired Spirit of '26 Concept Nobody Can Buy
Related Posts Scout pickup truck reportedly delayed again, may not arrive this decade 71 · Lucas Wright · 3 months ago · Scout My take on Scout: The Carhartt of electric off-roaders 94 · Samuel Bouchard · 4 months ago · Scout 2028 Scout Traveler and Terra interior preview: Our first look inside 23 · Claire Pelletier · 4 months ago · Scout Scout CEO: 'We're on course' – but vehicles to now launch in 2028 38 · Ethan Turner · 4 months ago · Scout Scout reportedly delayed until 2028 96 · Lily...
This $56,000 Luxury EV Is Now Almost $31,000, But There’s A Catch
Liked by +25 others Related Posts Toyota's Tundra V6 Recall Comes With a Catch: Your Engine Might Not Make the Cut 42 · Camille Brown · 6 days ago · Toyota · Toyota Tundra This 3-row SUV will get you 56 MPGe for $50k 61 · Grace Tremblay · 1 months ago · SUV Maserati Cut GranTurismo And GranCabrio Folgore EV Prices By More Than $56,000 For 2027 81 · Mia Fortin · 12 days ago · Maserati This $285,000 Sprinter Camper Is Built Like A Luxury Cabin On Wheels 52 · Gabriel Johnson · 3 days ago BYD's...
Rural Diets Under Pressure: Food Environments and their Influence on Diets in South Asia
Accepted manuscript Rural Diets Under Pressure: Food Environments and their Influence on Diets in South Asia Published online by Cambridge University Press: 03 July 2026 Samuel Scott [Opens in a new window] , William Joe [Opens in a new window] , Suman Chakrabarti [Opens in a new window] Show author details Alka Chauhan Affiliation: International Food Policy Research Institute, Washington DC, USA Samuel Scott Affiliation: International Food Policy Research Institute, Washington DC, USA...
Attempt to drive across UK in solar powered car
Liked by +32 others Related Posts Giant Solar Power Plant In Texas Gets A New Neighbor 67 · Audrey Scott · 17 days ago Hawaii University Nearly 100% Solar Powered 87 · Jacob Scott · 7 days ago 10 LS-powered performance cars that changed the muscle car landscape forever 82 · Emma Gagnon · 22 days ago · Muscle Cars This Tuner’s Attempt To Fix The Ferrari Luce Hasn’t Gone Well 94 · Ava Brown · 19 days ago · Ferrari Woman Sees Jaguar Listed On CarGurus.
Honda Odyssey recall hit with class action after side airbags allegedly blow on potholes and rough roads
Liked by +29 others Related Posts Why the Bugatti Veyron and Honda Odyssey share the same Michelin tire system 42 · Olivia Morgan · 1 months ago · Bugatti · Bugatti Veyron · Honda · Honda Odyssey Honda Recalls More Than 880,000 Vehicles Over Rear Suspension Failure Risk 34 · Chloé Morgan · 9 hours ago · Honda Honda recalls 440,830 Odyssey minivans for rear curtain airbags that may deploy after hitting a pothole 58 · Lauren Poirier · 1 months ago · Honda · Honda Odyssey Honda Recalls 880,000...
Waymo pauses freeway rides in San Francisco, Los Angeles over safety
Liked by +21 others Related Posts Waymo is now in Miami, now takes driverless rides in 6 cities (Tesla: 1, sorta) 20 · Owen Johnson · 1 months ago · Tesla Alleged Los Angeles Car Theft Ring Exposed By Victim 90 · Ella Walker · 1 months ago Ford recalls over 250,000 SUVs for safety software flaws 70 · Connor Carter · 2 months ago · Ford Zoox and Uber partner to begin driverless rides in two major cities 64 · Gabriel White · 1 months ago Life of the great Ed “Isky” Iskenderian celebrated in one...
Watch: Empty Waymo taxis flood into Atlanta neighborhood
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ARCFOX's April Registrations Reach 17,172 Units
Liked by +1 others Related Posts Leapmotor Leads Italy’s BEV Market as April Sales Soar 13-Fold 65 · Connor Lavoie · 2 days ago · Leapmotor 'Same Trim': Man Shops At Toyota Dealership. Then He’s Given A Choice: A Brand-New Car With An Invoice Discount—Or A 2024?
Wonderful Place for Seniors
Submitted by Samuel Scott on 02/18/2026 Wonderful Place for Seniors Bridgeway Park Canton offers a caring and peaceful environment. The staff is friendly and always helpful. My family feels relieved knowing our loved one is safe, comfortable, and well cared for every day.
duPont Registry Group Launches duPont Registry Live, Creating a New Era for Luxury Car Auctions
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B2B Marketing Speaker Samuel Scott
The B2B Secret: How Building a Brand is the Ultimate “Growth Hack” On average, 95% of B2B buyers are not currently “in market,” meaning that they are not actively looking for or considering whether to buy a given type of product. As a result, most marcom activity needs to focus on getting remembered by those 95% so that they will think of you when they need your type of solution in the future.
Horrors on the horizon: Paranormal, paranoia, psychos and phones
As Halloween approaches, Matt Glasby, author of The Book of Horror: The Anatomy of Fear in Film, available here, highlights what to watch – and what to watch out for. The Conjuring: Last Rites | Dir: Michael Chaves Coming to cinemas 5 September Based, once again, on a true-ish story, the final Conjuring film in this phase—whatever that means—brings Patrick Wilson and Vera Farmiga back as real-life paranormal investigators Ed and Lorraine Warren, along with part three’s director Michael Chaves.
Scalar Acquires Jonathan Lubick Consulting Original
Acquisition strengthens Scalar's capabilities in transfer pricing and valuation, enabling the company to better serve its global customer base. SALT LAKE CITY & TEL AVIV, Israel--(BUSINESS WIRE)--Scalar, LLC (Scalar), an independent business valuation firm, has acquired Jonathan Lubick Consulting, a top transfer pricing and valuation firm based in Tel Aviv.
A simple scam turns explosive and thrilling in new series Dope Thief
Stars Brian Tyree Henry and Wagner Moura join showrunner Peter Craig to chat with Steve Newall about their gripping new series Dope Thief. A new crime drama series follows a couple of lifelong friends and opportunists—Ray (Brian Tyree Henry – Atlanta and Causeway) and Manny (Wagner Moura – Narcos and Civil War)—as they get more than they bargained for in what initially seems like a victimless crime.
Reacher returns with action that’s bigger and better than ever before
There’s a lot (both figuratively and literally) to love about the new season of Reacher. Travis Johnson gets to grips with the appeal of this gargantuan hero and previews what’s to come in season three. Three episodes of Reacher season 3 drop on Prime Video this February 20th, which is handy because there’s a moment in the third one that neatly encapsulates the core appeal of author Lee Child’s hulking hobo hero.
Andor equips us with the ideas needed to fight the fascist evils it depicts
Clarisse Loughrey’s Show of the Week column spotlights a new show to watch or skip. This week: Andor returns, a Star Wars story directly about the here and now – the genocide in Gaza and fascism in the USA. Season two of Andor starts with a nobody. An imperial technician called Niya (Rachelle Diedericks) conducts one of her nightly routines, checking the TIE fighters for faults before she packs up and goes home.
Why the best Stephen King movies (like The Monkey) are based on his short stories
Director Osgood Perkins follows last year’s Longlegs with Stephen King adaptation The Monkey. Like King’s short stories, there’s a freedom to The Monkey that it gleefully and sadistically exploits, writes Rory Doherty.
The Tattooist’s Son adds a new, deeply moving chapter to a Holocaust experience
A personal pilgrimage from Melbourne to Auschwitz proves to be a moving journey in The Tattooist’s Son, writes Steve Newall. As the world commemorates the 80th anniversary of German Nazi concentration and extermination camp Auschwitz’s liberation, one of the many horrific accounts of what took place there gets a new, deeply moving chapter. Telling an unlikely love story set in a reprehensible place, last year’s The Tattooist of Auschwitz explored some perhaps unexpected dramatic terrain.
Andor equips us with the ideas needed to fight the fascist evils it depicts
Clarisse Loughrey’s Show of the Week column spotlights a new show to watch or skip. This week: Andor returns, a Star Wars story directly about the here and now – the genocide in Gaza and fascism in the USA. Season two of Andor starts with a nobody. An imperial technician called Niya (Rachelle Diedericks) conducts one of her nightly routines, checking the TIE fighters for faults before she packs up and goes home.
The incredible filmmaking that Mufasa won’t be remembered for
With the release of Mufasa: The Lion King, Liam Maguren writes about the brilliant filmmaking contained within Barry Jenkins’ prequel—and why it’s unlikely to be remembered. Streaming Now +2more The Lion King “live-action” remake may have earned a gazillion dollars back in 2019, but any in-the-moment praise for its technical achievement in photorealism would be overshadowed by one lingering complaint: these emotionless animals can’t act.
The Accountant 2: Should you really bring family into mercenary missions?
Ben Affleck returns as the titular butt-kicking bean-counter in The Accountant 2—with Jon Bernthal along for the ride as his brother. Rory Doherty bros down with the action thriller. Quick survey: If you were a tactical genius and super smart detective, what is the likelihood that you’d invite your sibling on a high stakes mercenary mission? For Christian Wolff (Ben Affleck), the autistic mercenary and financial criminal who leads the Accountant series, there’s pros and cons.
The bloody twists and fluidity of Ryan Coogler’s genre mash Sinners
Evidently one Michael B. Jordan wasn’t enough for director Ryan Coogler in Sinners – he plays identical twins in this new horror set in the 1930s. It’s a setting that injects new blood into the perilous proceedings, reports David Michael Brown. Set against a hotbed of racism scorched by the Mississippi Delta sun, Ryan Coogler’s high-concept horror fusion Sinners is an audacious, ultra-violent, foot-tapping, high-kicking historical horror with two teeth in its neck and a twist in its tail.
Celebrating the ridiculous and genius cinematic spectacle of Pink Floyd at Pompeii
One of the best ever music films is back in cinemas (including IMAX!), digitally re-mastered from the original 35mm footage and retitled Pink Floyd at Pompeii: MCMLXXII. Samuel Flynn Scott embraces this mad spectacle – playing to no one in an empty colosseum, long since engulfed in the horrors of a great eruption, seems perfectly fitting. There are very few moments in music history that are so particular to themselves that they become repeatable, not as a trope but as a sort of large scale meme.
Valley Journal: Valley Views
Home > Opinion > Columns Montanans appreciate locally grown food, from vegetables to fresh-picked huckleberries, raw honey, and grass-fed beef. Can we say the same about our wood products? Your community would rally to keep a local rancher in business… won’t you do the same to keep a local sawmill in business? By supporting the local forest industry in Montana you are ensuring that wood products are coming from forests managed with some of the most stringent environmental laws in the world.
Investment in Montana’s Wood Products Industry is Critical
Montanans appreciate locally grown food, from vegetables to fresh-picked huckleberries, raw honey, and grass-fed beef. Can we say the same about our wood products? Your community would rally to keep a local rancher in business … won’t you do the same to keep a local sawmill in business? By supporting the local forest industry in Montana you are ensuring that wood products are coming from forests managed with some of the most stringent environmental laws in the world.
Get smarter by setting "SMART" goals
The annual goal-setting ritual can feel like another opportunity to set targets that, deep down, you don’t truly expect to hit. Your ambitions may satisfy your manager, your board, or your own deepest dreams—but how many of us forget our New Year’s goals by Valentine’s Day? Big but unrealistic goals might sound great—and check a box—but they don’t do anyone any favors. Your goals are only as useful as they are realistic.
20 years on from the year that changed everything for The Phoenix Foundation
The Phoenix Foundation band members, from left, Lukasz Buda, Samuel Flynn Scott, and Conrad Wedde. Monique Ford / Stuff In the winter of 2002, The Phoenix Foundation recorded Horse Power, an album that would go on to change both their lives and Aotearoa’s music scene. Singer-guitarist Samuel Flynn Scott takes us back 20 years, inside the ups and downs of the band’s early days and shares the pressure that comes from making your debut record.
20 years on from the year that changed everything for The Phoenix Foundation
The Phoenix Foundation band members, from left, Lukasz Buda, Samuel Flynn Scott, and Conrad Wedde. Monique Ford / Stuff In the winter of 2002, The Phoenix Foundation recorded Horse Power, an album that would go on to change both their lives and Aotearoa’s music scene. Singer-guitarist Samuel Flynn Scott takes us back 20 years, inside the ups and downs of the band’s early days and shares the pressure that comes from making your debut record.
EVERYTHING ONLINE IS FAKE: The present danger and future promise of today’s digital world
Version 1: Everything You Ever Wanted to Know About Marketing But Were Afraid to Ask Version 2: MARKETING IS NOT WHAT YOU THINK: What High-Tech Startup VCs, CEOs, and Executives Need to Know (This speech can be adapted to any sector or industry.) Advertising, communications, and marketing are not the same thing. In fact, they mean very different and important things.
Content Marketing Speaker
TACTICS, NOT CLICHES: How to Fix the Biggest Problem in Content Marketing Today The problem with content marketing today is that everyone from media companies to agencies to consumer brands has become a publisher who is filling the web with stuff that is 99% useless and ignored. We need to do better partly because the word “content” itself has become meaningless.
Advertising Speaker Samuel Scott
BETTER TOGETHER: How Brand and Performance Advertising Both Fuel Growth The marketing world has become obsessed with online direct response and short-termism, both of which are hurting long-term advertising effectiveness. In this talk, Samuel argues that we need to get out of our bubble and rethink our approach to media planning today by integrating traditional and online channels as well as long-term and short-term strategies in the most effective ways.
Advertising Speaker
Full Text Now, in regards to the video that you just saw combining Venus the Bananarama song and Venus the brand of razor blades, I will introduce this talk with one observation. I do not remember any online ads that I saw yesterday. But 30 years after seeing that TV advertisement, I still want to shave my legs whenever I hear the song Venus. And in case you have not noticed, I’m a guy. So, in that context, I see many marketers today facing many difficult questions when it comes to the media we use.
Brand Purpose and Cause Marketing Speaker
ACTIONS, NOT ADS: Brand Purpose and Sustainability in a Schizophrenic Consumer World Many consumers say they prefer sustainable products and do not want to support sweatshops, but they still often buy the cheapest clothing and running shoes made in such places anyway. Companies today want to do better, but they are getting such mixed signals from customers.
Brand Purpose Speaker Samuel Scott
VERSION 1 ACTIONS, NOT ADS: How Your Company Can Use Brand Purpose to Help the World Many consumers say they prefer sustainable products and do not want to support sweatshops, but they still often buy the cheapest clothing and running shoes made in such places anyway. Companies today want to do better, but they are getting such mixed signals from customers.
The Taliban's new three-pronged PR strategy is a temporary ruse
The world has watched in horror as the Taliban conquered Afghanistan and defeated the US and NATO in a war that began after 9/11 and lasted two decades. In this extra edition of The Promotion Fix, I show the long-term PR strategy that all Islamists use and the new, short-term one that the Taliban has developed. Do not let the Taliban’s new, reasonable demeanor fool you. It is a short-term change to hide the Islamist goals that the group has always had.
Event Marketing: How to Create a Media Plan for Promotion
My new talk — virtual or in-person — on how event marketers and promoters can use the latest data to create an effective media plan. Summary Online or offline? Broad reach or individual targeting? Personalization or no personalization? For effective event promotion, the answer for all options is simply “yes” because it depends on the specific tactic and channel within a plan.
Elegant company in the ruins of Wricklemarsh House, Blackheath, Greenwich
Wricklemarsh was designed by architect John James, built for £90,000, and stood in a 250 acres (100 ha) park, once the property of Sir John Morden. It was built for Sir Gregory Page, 2nd Baronet (c. 1695 – 1775). A ground plan and cross-section through the mansion's rooms were included in Vitruvius Britannicus in 1739, and according to a contemporary description, Wricklemarsh was: "one of the finest houses in England, resembling a royal palace rather than a residence of a private gentleman.
"LinkedIn is Basically a Money Pit" Because of Ad Fraud
by Samuel Scott | Sep 8, 2020 | Marketing Essays The LinkedIn Ads network is likely awash in mistaken clicks and bot traffic that make the platform’s value extremely dubious, according to a new study from global digital agency RMG that the company shared exclusively with me.
The Coronavirus Business Hall of Shame
(Note: My biweekly Promotion Fix column no longer has a home, so I’m publishing this special edition myself.) “You, alright! I learned it by watching you!” In July 1987, the Partnership for a Drug-Free America launched what would become one of the most famous — and most parodied — public service announcements in the United States. In the broadcast, a father finds illegal drugs in his son’s bedroom and asks how he learned to use drugs. The son’s response above is still quoted to this day.
Brand Purpose and Cause Marketing Speaker Samuel Scott
Example Full Text So, what is the deal with brand purpose? On one side, many marketers strongly believe that by simply advertising a company’s political or social values, customers will come running. On the other side, cynics say that it is just public relations and that any real brand purpose should COST a company money rather than MAKE it money. Well, I think both sides are wrong. In this talk today, I will show you the intersection of profit and purpose.
What Is Visual Management and Is It the Future for Your Business?
by Samuel Scott Published on 9 March 2016 Project management tools have become essential in the data-driven, highly-competitive, and fast-paced world of business. But now the methodology of these tools is being reinvented with a complete focus on visual representations of data. Visual management tools are heralded as the future in their app category, but what really makes these solutions better than the rest and do they stand up to the acclaim? What makes these tools different?
My Top 5 Columns of 2019 in The Drum
Every two weeks, I write The Promotion Fix column for The Drum, a global marketing and media trade publication. Here were my most popular essays this year. 5. If there’s a recession in 2019, here’s what marketers should do. I reviewed studies from the Great Recession and interviewed marketers who have seen downturns to see how companies can ensure both short-term survival and long-term growth whenever the next downturn hits. 4. Marketing’s “faux-feminism” problem on International Women’s Day.
Media Planning and Advertising Speaker Samuel Scott
This is a media planning speech that I debuted in Slovenia. I would be happy to give this talk in person or virtually at your company, event, or conference. Learn more here. Summary Example deck: https://www.slideshare.net/samuelscott/media-planning-in-2020-and-beyond-integrating-traditional-digital/1 I argue that we are seeing the tyranny of online direct response and short-termism, both of which are hurting our long-term advertising effectiveness.
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