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Samuel Barber on Muck Rack

Samuel Barber

As seen in: Wiley Online Library, Taylor & Francis Online, O'Dwyer's PR News, Optica, Air Cargo News, Heavy Lift & Project Forwarding International
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Articles

Moneyballing Your Way in AI Search is a Bad Long-Term Bet

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By Samuel Barber
| O'Dwyer's PR News Verified
Last year I was on a webinar on the tropic optimizing for AI search. We were all learning at that point, I was by no means an expert. The general thesis felt clear enough: structure your press releases for AI parsing, get your brand mentioned on high domain authority sites, make your content easy for LLMs to cite. Six months on were all a little bit smarter. Yet, whats actually happening and the advice I see being handed out, I've started asking myself: what the hell are we all doing?
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Information Poverty 2.0? The Endurance of Information Poverty and the Rise of the Impoverishment of Information

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By Samuel Barber
| Taylor & Francis Online
Advanced search Internet Reference Services Quarterly Latest Articles Submit an article Journal homepage Full Article Figures & data References Citations Metrics Reprints & Permissions Read this article /doi/full/10.1080/10875301.2025.2504960?needAccess=true Abstract This column revisits the concept of information poverty in the context of a post-truth society.
Open in Who Shared View Duplicates (6) Issue with article?

A 2010s-Era MLS Library Reference Assignment Meets 2025-Era AI: An Assessment of the Suitability of AI Tools to Support Scholarly Research

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By Samuel Barber
| Taylor & Francis Online
Advanced search Internet Reference Services Quarterly Latest Articles Submit an article Journal homepage Full Article Figures & data References Citations Metrics Reprints & Permissions Read this article /doi/full/10.1080/10875301.2025.2490489?needAccess=true Abstract This research article presents library reference interview instruction taught to Masters in Library and Information Science students during the 2010s.
Open in Who Shared View Duplicates (10) Issue with article?
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