Sarabeth Flowers Lewis

When I think big feelings, it’s hard to tell who comes to mind first- me or my children. My partner and I live, work, and play with our kids, day in and day out. They know the subtleties of my moods better than anyone else in the world. I notice their nuances just as easily, much like my own mother is still able to pinpoint mine. When lives are intertwined, the smallest change in demeanor is noticeable. Teaching my children to express and manage their feelings while managing my own is challenging.

B2B buying behaviors are constantly evolving, with review sites – like G2 – playing a more pivotal role in the buyer's journey. A new study from Wynter, based on the survey responses of 100 B2B SaaS marketing executives, sheds light on this phenomenon. According to the responses, 81%  check out third-party reviews when vetting software.

Just like that, our whole world has flipped upside down. If you’re an entrepreneur and small business owner like me, you might be asking how you can quickly digitize your business to start making money online while you practice social distancing in the coming months. In this post, we’ll explore ways to move your business online so you can start making money fast—from your couch. First, you’ll need to make sure you have the basic digital infrastructure in place.