The most important digital trends for C-level business leaders to consider in 2018 relate to digital transformation, artificial intelligence (AI), internet of things (IoT), General Data Protection Regulation (GDPR) compliance and cybersecurity. Read on for insights and predictions about why these topics will matter so much to C-suites in 2018. As one of the armaments of business innovation and disruption, digital transformation has become such a buzzword that it turns people off.
There’s a revolution underway in data analytics that could create a competitive advantage for companies that jump on it. C-suites, take note: AI-powered business analytics is finally delivering future-facing data points that CEOs need to guide their businesses to the sweet spot.
Cloud computing is the single most important technology trend of the last 15 years, having a profound effect on many parts of IT. And as we enter 2018, cloud will emerge as a mature technology. In its report, “Cloud Computing Accelerates Enterprise Transformation Everywhere,” Forrester predicted that 2018 will be the year that more than 50 percent of all enterprises will be using public cloud for at least some aspect of their businesses.
It's common knowledge that hybrid cloud can be difficult to secure. But what does that mean in practical terms and what are the security gaps and vulnerabilities that threaten your company’s data? https://t.co/68lkjzweA1
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".