SASKATOON — Pulses continue to gain traction in the food ingredient business, says an industry official. Archer Daniels Midland recently introduced eight protein products in North America and Europe to meet growing consumer demand for different protein options. Seven of the products were soy protein isolates and concentrates, but one was a pea flour. The pea flour contains protein but also fibre for applications such as batters and breadings, along with baked foods and cereals.