Dave Bradley on Muck Rack

Dave Bradley

United Kingdom
As seen in: Pocket Gamer, PocketGamer.biz, SFX Magazine, GamesRadar+, Arabian Business (English), 148Apps, Worcester News UK, PCGamesInsider.biz, The Transylvania Times, BlockchainGamerBiz, BeyondGames.biz, TheVirtualReport.biz, Influencer Update and
All about games, tech, film, books, travel, sci-fi, cats. Living the @PGConnects life. Occasionally @SFXmagazine and @CriFiLover.
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Articles

Take the next step in your games career at Pocket Gamer Connects Barcelona 2026

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By Dave Bradley
| PocketGamer.biz Verified
Careers Zone returns at PGC Barcelona (June 15th and 16th), sponsored by Gameloft and Appodeal, powered by Games Factory Talents. It will connect jobseekers and recruiters through both an online platform and dedicated on-site space. New for 2026: a programme of interactive roundtable discussions covering topics including AI in hiring and breaking into the industry. Subsidised tickets are available for jobseekers, with the platform open for registration now.
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Transmedia is back: Why the next hit game IP might start as animated microdrama

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By Dave Bradley
| PocketGamer.biz Verified
The Marseille summit brought together 260 professionals to explore the future of animation, games and transmedia storytelling. AI, representation, microdrama and Roblox were among the key themes, with speakers from Ubisoft, CD Projekt Red, The Gang and more. The event highlighted growing crossover between animation and games, with southern France positioning itself as a hub for creative industries.
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"AI writes the code, but a human has to care"

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By Dave Bradley
| PocketGamer.biz Verified
AI tools have dramatically lowered the barrier to entry, enabling a non-programmer to launch a multiplayer game in under seven months. Simple, well-understood game mechanics are ideal for AI-assisted development, allowing rapid prototyping while leaving depth to emerge from player interaction. AI excels at building systems, but human judgement remains essential for “game feel”, product decisions, and understanding what players actually want.
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